Lady Petrova

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Lady Petrova www.ladypetrova.com Viewing a Lady Petrova collection is a transporting experience. In 2008 Petrova entered fashion reality TV series Project Runway Australia.

Created in the heart of cosmopolitan Melbourne, each item seems like a vision from another, glamourous and enchanting place. You can picture them all being crafted under a canopy of antique Chantilly Lace, at the end of a pastel hued rainbow, to a soundtrack of 60s girl groups and a backdrop of 80s teen Prom flicks. Since the brand’s inception, this fashion maverick has managed to build a multi faceted fashion business designed to inspire confidence and individuality in young women looking for that something special. Much loved by fellow contestants, viewers, and judges, Petrova finished as runner-up. Petrova continues to evolve and expand whilst staying true to the Lady Petrova signature style.

Yesterday at MFW 😊 spent the morning at the Find your tribe pop up shop, then saw the most inspiring film about the cra...
21/10/2026

Yesterday at MFW 😊 spent the morning at the Find your tribe pop up shop, then saw the most inspiring film about the craft of Pleating, then went to the Cult fashion show that night!

17/10/2026

A little behind the scenes as I prepare for Melbourne Fashion Week and the return of Lady Petrova to the city!

This collection has been inspired by the extraordinary story of Marthe de Florian, a Parisian courtesan whose apartment was left untouched for decades, filled with forgotten treasures, beautiful textiles, love letters tied with coloured ribbons and a lifetime of secrets.

I’ve taken inspiration from this magical time capsule to create a collection of one-off pieces using vintage fabrics, forgotten textiles, lace, ribbons and a little bit of romance.

Even the swing tags are being handmade from scraps of the collection, because I love the idea that every little detail has its own story.

It’s been a labour of love, and I can’t wait to share it all with you!

Come and visit me at the Find your tribe pop-up during Melbourne Fashion Week . I’ll be in store Wednesday, Thursday and Friday.

A little bit of history, a little bit of whimsy and a whole lot of Lady Petrova.

See you there, my darlings!

08/10/2026

Guess who’s part of Melbourne Fashion Week

Lady Petrova is heading back to the city, and I couldn’t be more excited!

I’ll be showcasing a new collection of whimsical, one-of-a-kind pieces at the Find your tribe pop-up as part of Melbourne Fashion Week.

Think vintage lace, reworked men’s blazers, romantic tulle, flower crowns and a little bit of old-school Lady Petrova magic, reimagined for 2026.

The inspiration? A mysterious Parisian apartment that was locked away for 70 years, a collection I designed years ago that never saw the light of day, and my lifelong obsession with beautiful things from the past.

There’s just one tiny problem… I haven’t actually finished making the collection yet!

So consider this the beginning of a rather fabulous, slightly chaotic creative adventure.

I’ll be taking you behind the scenes as I bring it all to life, and I can’t wait to welcome you back into my little world.

Who’s coming to visit me in Melbourne?

melbfashionweek

05/10/2026

Today I got invited to Google Australia & YouTube head office 🩷 with some fabulous YouTube Creators for the Rise Program! Please subscribe to my new YouTube channel - link in bio 🩷

05/10/2026

Ok so I changed a couple of things around with my outfit to go visit the YouTube head office, I walked outside & it was a little too warm for my upcycled brocade jacket, so changed into my vintage ysl polka dot blazer & big vintage 80s earrings!

05/10/2026

Hey lovelies, I’m off to the YouTube head office in Melbourne today & im trying to work out what to wear!

The Forever Dress is a digital sewing pattern for a soft, romantic bias-cut dress, created especially for reclaimed, vin...
18/09/2026

The Forever Dress is a digital sewing pattern for a soft, romantic bias-cut dress, created especially for reclaimed, vintage and upcycled fabrics. This downloadable PDF pattern allows you to transform tablecloths, vintage sheets, lace curtains and forgotten textiles into a timeless, wearable garment.

This is sustainable fashion, reimagined as a slow and meaningful making ritual. Available online now

Well, that was a little bit magical.On Saturday I had the absolute pleasure of MCing the Rewear Runway at the Zero Waste...
15/09/2026

Well, that was a little bit magical.

On Saturday I had the absolute pleasure of MCing the Rewear Runway at the Zero Waste Festival at Fed Square with Julia English | Seam Change celebrating clothes that have been loved, repaired, reworked, reinvented and worn again.

And of course I had to practise what I was preaching.

I wore an archive Lady Petrova dress I designed many years ago, filled it with thrifted vintage flowers and petals, and styled it in a completely different way.

Standing up there looking out at a room full of people who care about creativity, clothing and finding better ways to consume fashion felt very special.

I’ve spent so much of my life believing that clothes can hold memories, stories and pieces of who we were — and that they don’t need to become irrelevant just because they’re old.

Sometimes they just need another chapter.

Thank you to Zero Waste Victoria for asking me to be part of it, and to everyone who came along and celebrated rewearing with us.

Same dress. New story. And hopefully many more to come.

Rewear UpcycledFashion MelbourneFashion Zero Waste Victoria Fed Square

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Melbourne, VIC

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