Open Booking

06/07/2022

was neu ist, ist neu

Wird mal Zeit: Wir überarbeiten unsere Webseiten. Aktuell im Fokus: www.piazze.de, unsere schicke Italien Reiseseite. Wer Tipps hat: Bitte rüberschicken!

12/10/2016

Its not about Airbnb only: The giant OTAs are not interested in self-managed Vacation Rentals. Owners have to become multi skilled property managers - or face, that they are getting a problem.

No matter how you cut it, this was a rough week for those who believe owner-managed vacation rentals are the future of ...

26/09/2016

SUBSCRIBE HERE: http://goo.gl/ITTCPW If you involve yourself with Airbnb in any way, you're killing us all. Thanks. CLICK HERE for our new series, WE'RE NOT ...

19/07/2016

Your new website will be a win-win-tool for your vacation rental business and your guests.

Your new website will be a win-win-tool for your vacation rental business and your guests.

12/07/2016

You are asking how to come to direct bookings – here are the 11 Commandments you should follow.

Golden rules, commandments - it does not matter how you call it: If direct bookings shall be generated, you need to follow the best practice for selling websites. The 11 Commandments give the essentials for a sucessfull selling website.

06/07/2016

“Good luck, all the best!” - last words of Zerve, a formaly highly reputated cloud-based software to run tours and activity business. They'll close down. Hundreds of small businesses loose their online bookings, payment provider, call center, and primary distribution partner.
"In business, whether you are a tour operator, a hotelier, or a widget maker, it means not relying on a single provider for all your critical business services. But that’s exactly what happened with Zerve and it’s the reason why was so painful."

The failure of tours and activities speicalist Zerve has forced many small businesses to face the mistake of relying on a single service provider

04/07/2016

Vacation rental owners and managers complain much about the power of the OTA's and the lack of direct bookings. Let's be honest: The lack of direct bookings are home made. You claim to be an independent owner? Act like one - and here is how you can do.


If you want to be an independent vacation rental owner act like one! Let people book direct and avoid the most common fears.

28/06/2016

Developing a digital marketing strategy for direct bookings.

Developing a digital marketing strategy can be scary: How to compete the big listing-sites? and OTAs? Tipps for small VR Business

25/06/2016

"Sharing economy" is not "tax free economy".

THINK earning a bit of cash on the side is the way to go? Well, you could be in for a shock when the tax man comes knocking.

24/06/2016

Just written and already wrong: Google just announced that ads are coming to the local pack. So it will be a payed way for promotion aswell. https://www.seroundtable.com/google-local-pack-to-get-adwords-ads-22275.html.

Google's my business is the way to rank in local search. Vacation rental owners can boost their direct bookings - for for free.

23/06/2016

is the fastest growing short term rental platform. But Airbnb’s success is only based on a positive image as a world-open community portal. What if the growth strategy will cause damage to this image?
The discrimination issue Airbnb has with some of the hosts opens a door for competitive platforms. And it is not the only dark side AirBnb is walking in...

A few months ago, a study conducted by Harvard University found that Airbnb hosts are 16% less likely to book users with "distinctively African-American names.” That statistic, while shocking and horrendous, doesn't even tell the whole story of how pervasive Airbnb's issue of discrimination is.

23/06/2016

"Travel and tourism websites have become an integral part of many Australians’ holiday-planning and booking process."
"User-review site Trip Advisor is the most improved by far, increasing its average four-weekly visitation by almost 45% (from 6.1% to 8.8%), while Booking (dot) com inched up from 9.0% to 9.7%."

The rise of digital technology has transformed the travel and tourism industry to the point where cyberspace is practically a destination in its own right. The latest findings from Roy Morgan Research reveal which travel websites are most popular with Australians 14+.