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Today, Carlson Gracie would have turned 93.Or maybe 94.With Carlson, even his age had a story.The most widely accepted d...
14/08/2026

Today, Carlson Gracie would have turned 93.

Or maybe 94.

With Carlson, even his age had a story.

The most widely accepted date is August 13, 1933. But Carlson preferred to celebrate on the 12th. Superstition, they say. There are also accounts that the old master made a point of hiding his age.

That was Carlson.

He was never meant to fit into a number, a rule, or a convention.

He was meant to fight.

And it was through fighting that he built his name. No shortcuts, no distance between teacher and student, and no fear of putting his Jiu-Jitsu to the test.

Carlson built a generation that didn’t just want to learn how to fight. He built a team that changed the course of Jiu-Jitsu history.

That may be one of the greatest legacies he left behind.

Because Carlson Gracie didn’t just build a team.

He built an army built for war.

And it lives on.

13/08/2026

Some lessons stay with you for a lifetime.

Royler Gracie training under the watchful eyes of Rickson and Hélio Gracie.

Hélio focuses on the detail, showing where the hand needs to make contact. Rickson brings the bigger picture: never let your opponent feel comfortable.

Different perspectives. One training session. Knowledge being passed on in real time.

That’s what makes Jiu Jitsu more than a collection of techniques. It’s about learning the details, understanding the principles, and passing that knowledge forward.

The game evolves. The principles remain.

08/08/2026

It's not every day you get the chance to learn from someone who helped shape modern Jiu Jitsu.

Mario Sperry breaking down one of his favorite takedowns.

If your eyes went straight to the gi, you probably remember the golden era of Jiu Jitsu. An era Mario Sperry didn’t just compete in. He helped define it.

The technique is timeless.

The story behind that gi is coming soon.

ATAMA. We wear history. 🌍🥋

📹:

FINAL DAYS. 🥋The Summer Sale is almost over.This is your last chance to save up to 15% OFF on selected Atama Europe prod...
06/08/2026

FINAL DAYS. 🥋

The Summer Sale is almost over.

This is your last chance to save up to 15% OFF on selected Atama Europe products.

✔ 10% OFF on orders over €100
✔ 15% OFF on orders over €200
✔ Discount applied automatically at checkout

Once it’s over, it’s over.

Shop now at ATAMAEUROPE.COM

TBT.Some photos don’t need a caption.Master De La Riva. Rodrigo Minotauro. Rogério Minotouro.Three names that helped def...
06/08/2026

TBT.

Some photos don’t need a caption.

Master De La Riva. Rodrigo Minotauro. Rogério Minotouro.

Three names that helped define different eras of Jiu Jitsu, brought together by the same values that have always mattered most: respect, dedication and a lifetime on the mats.

The belts earned new degrees. The sport reached new generations. But some legacies never fade because they were built through consistency, humility and the willingness to give back to the art.

This is more than a reunion.

It is a reminder that the history of Jiu Jitsu is written by those who never stop living it.

ATAMA. We wear history. 🌍🥋

The mats teach us how to grapple. The world teaches us why.Jiu Jitsu is more than techniques and medals. It’s learning t...
05/08/2026

The mats teach us how to grapple. The world teaches us why.

Jiu Jitsu is more than techniques and medals. It’s learning to adapt, to stay calm in the unknown, and to keep moving forward. One step at a time.

From the academy to the wild, the mindset remains the same.

📍São Tomé & Príncipe

📸 Photos by Tomás Simão (Tomás Simão)

to Mikey Musumeci, long before “Darth Rigatoni” became one of the biggest personalities in Jiu Jitsu.Mikey started tra...
30/07/2026

to Mikey Musumeci, long before “Darth Rigatoni” became one of the biggest personalities in Jiu Jitsu.

Mikey started training at four years old and grew up surrounded by the art. He would eventually become a five-time Black Belt World Champion, known for a level of technical precision and obsession with detail that made his Jiu Jitsu unmistakably his own.

But Mikey also became one of the most unique characters our sport has ever produced. The smiling, pizza-loving Italian-American who becomes a completely different person when it’s time to compete. The American who learned Portuguese to connect with the Brazilians around him and who proudly says he has a “Brazilian soul.” 🤌

Today, he is one of the biggest names in modern Jiu Jitsu and a champion on the UFC BJJ stage. At 30, Mikey has already built a career that would define a lifetime for most athletes, yet it still feels like we are watching the middle of his story.

The titles, the innovation, the influence and the way he is helping introduce Jiu Jitsu to a new audience are already part of his legacy. How big that legacy becomes is still being written, but one thing seems certain: when the history of this generation of Jiu Jitsu is told, Mikey Musumeci will have a very special place in it.

Back in the ‘90s, one look at a gi was enough to know who was stepping onto the mat.The patches told you where the athle...
23/07/2026

Back in the ‘90s, one look at a gi was enough to know who was stepping onto the mat.

The patches told you where the athlete came from, who his instructor was and which team he proudly represented. They weren’t just logos stitched onto fabric. They were symbols of belonging.

Back then, nobody was trying to keep a gi clean or minimal. The longer the journey, the more patches it carried. Each one represented an academy, a sponsor, an achievement or simply the pride of wearing a name on your chest.

This photo of Master Sérgio Bolão captures that generation perfectly. An Atama gi covered with the names that helped shape modern Jiu-Jitsu and an era when a uniform said a lot about the person wearing it.

Today’s gis are lighter, cleaner and more understated. But anyone who lived through the ‘90s will probably look at this photo and remember a time when every patch had a story behind it.

It wasn’t an overload of patches. It was an overload of history.

Oss.

📸: Marcelo Alonso

16/07/2026

“I know who I am and what I’ve accomplished... but I’m still just a vehicle, showing what my father created.”

Few champions know how to win.

Even fewer remain humble after changing the course of history.

Royce Gracie could talk about titles.
About the UFC.
About inspiring generations of fighters.

Instead, he chooses to honor the man who made it all possible: Helio Gracie.

Maybe that’s exactly why his legacy continues to inspire people around the world.

The truly great never feel the need to remind the world who they are.

🥋 A worthy of the legacy.

TBT | Leonardo Castello BrancoSome names don’t just belong in the history of Jiu Jitsu. They helped build it.Leonardo Ca...
09/07/2026

TBT | Leonardo Castello Branco

Some names don’t just belong in the history of Jiu Jitsu. They helped build it.

Leonardo Castello Branco is one of them.

A black belt under the legendary Fernando “Pinduka” Guimarães, Leo was part of the generation that elevated Brazilian Jiu Jitsu throughout the 1990s. Long before becoming an IBJJF World Champion, he had already earned the respect of the Jiu Jitsu community, facing legends like Murilo Bustamante, handing Ricardo Libório his first competitive loss, and standing toe to toe with Igor Vovchanchyn in a brutal 35-minute MMA battle during the no-rules era.

His legacy, however, extends far beyond competition.

A co-founder and the first president of Alliance, Leonardo later became one of the founders of Brasa, helping shape two of the most influential teams in the history of Brazilian Jiu Jitsu. The legacy of both extends far beyond their own banners and continues to influence generations of athletes, instructors and academies around the world.

When he received his coral belt from Master Pinduka, he said the honor represented not the years dedicated to Jiu Jitsu, but the intensity of that journey.

Some competitors become World Champions.

A few become part of Jiu Jitsu history.

Leonardo Castello Branco is one of them.

OSS.

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