15/03/2025
'Bhutan the most desired travel destination'
Bhutan’s Department of Tourism, is pleased to announce that the tourism sector of Bhutan has been honoured with the coveted ‘Most Desired Preferred Destination’ award at the prestigious Idolons Awards that celebrates and recognises excellence in the Serandipian and Takumian communities. This marks the first time Bhutan has ever received this accolade, a recognition voted for by Serandipian Member agencies, an elite network of the world’s most discerning luxury travel designers.
"This award is a testament to Bhutan's unwavering commitment to offering regenerative, meaningful, transformative travel experiences. We are honoured to be recognised by Serandipians and look forward to welcoming discerning travellers who seek authenticity, cultural immersion and sustainability in their journeys,” concluded Damcho Rinzin, Director of the Department of Tourism.
