Central Counties Tourism

06/24/2026

Our June newsletter is here, bringing together the latest updates, resources, and opportunities for tourism partners across York, Durham and Headwaters.

This month’s issue includes:

📌 Headwaters Crafted Journey Passport launch, with prizes to be won
📌 Updated CCT Digital Asset Library now available
📌 2026/27 Tourism Partnership Program recipients
📌 New Board Members announced
📌 YDH summer campaign activity
📌 Hotel data insights and updates
📌 Industry news and surveys

…and more.

Read the full newsletter now: https://bit.ly/3OGxo13

Not yet subscribed? Sign up to receive future issues straight to your inbox.

06/23/2026

Share your input by June 30! 👇🏻

Your input matters for Ontario tourism.

As implementation of Forward Motion: Ontario’s Tourism Industry Strategy continues, TIAO and the Ontario Tourism Strategy Alignment Council are seeking input from tourism partners across the province to help shape priorities for 2026–2027.

This brief industry input survey will help identify existing initiatives, partnership opportunities, gaps, and areas for alignment across three key priorities:

🌎 International Market Growth
💼 Tourism Investment Attraction
👥 Workforce Development

Whether you are a destination organization, tourism operator, municipality, sector association, educational institution, supplier, or industry partner, we encourage you to share your insights.

Together, we can build on the momentum of Forward Motion and focus our collective efforts where they can have the greatest impact.

Complete the survey by June 30, 2026: https://www.surveymonkey.com/r/5###X9G

06/10/2026

The Headwaters Crafted Journey, a new self-guided craft beverage trail showcasing producers across Caledon, Erin, Orangeville, Mono, and Grand Valley, has officially launched!

This regionally supported initiative brings together eight local craft beverage makers — Badlands Brewing Company, Spirit Tree Estate Cidery, GoodLot Farmstead Brewing Co., Caledon Hills Brewing Company, Sonnen Hill Brewing, Grand Valley Brewery, Adamo Estate Winery, and Mono Centre Brewing — in collaboration with municipal and BIA partners across Headwaters.

The experience, first sparked through early conversations at GoodLot Farmstead Brewing Co., was developed with support from Visit Caledon, Orangeville Tourism, Downtown Orangeville, and Discover Erin, highlighting the strength of cross-sector collaboration in building regional tourism experiences.

Through a passport-style format, the trail encourages visitors to travel throughout Headwaters, creating opportunities for participating businesses and communities to benefit from increased exploration and visitation. Participants who complete the journey can also enter a passport contest designed to encourage exploration across all eight stops.

🔗 Read the full media release:

A new regional collaboration has launched the Headwaters Crafted Journey, a self-guided craft beverage trail featuring eight producers across Caledon, Erin, Orangeville, Mono, and Grand Valley. The passport-style experience invites visitors to explore local breweries, cideries, and a winery while pa...

06/03/2026

Now available in our Learning Lab 👇

Tourism HR Canada, in partnership with Central Counties Tourism, has expanded access to the Belong: Accessible Tourism Workplaces eLearning program.

The training supports tourism businesses in building more inclusive, accessible, and supportive workplace environments and can now be accessed alongside CCT’s growing suite of Learning Lab resources.

Topics include accessibility, workplace accommodations, reducing bias and barriers, mental health awareness, and inclusive workplace practices.

Learn more and access the program here:
https://bit.ly/4x2Fym1

Tourism HR Canada, in partnership with Central Counties Tourism (CCT), is expanding access to the Belong: Accessible Tourism Workplaces eLearning program through CCT’s Learning Lab. The self-paced training helps tourism businesses build more inclusive, accessible, and supportive workplace cultures...

05/27/2026

Golf tourism continues to be a major driver of visitation and economic impact across Ontario, and GolfinOntario is helping lead the way. ⛳

In our latest Stakeholder Spotlight, learn how this collaborative initiative, which began with three regional tourism organizations including CCT, has grown into a province-wide program generating measurable results for golf courses, accommodations, and tourism partners across Ontario.

Discover its growth, reach and impact, and how tourism partners across York Durham Headwaters can get involved.

Read the full article, "Golf in Ontario: A Collaborative Approach to Golf Tourism":
🔗 https://bit.ly/4c6hEw1

05/21/2026

Our May newsletter is now live, featuring tourism updates, funding opportunities, industry events, and regional success stories from across York, Durham, and Headwaters.

In this issue:

📌 Meet Mohammed, our new AVTR1 Sales Specialist
📌 June 17 AGM registration reminder
📌 Summer content submission opportunities
📌 FIFA World Cup 2026™ industry briefing (May 28)
📌 Funding and grant opportunities
📌 Regional spotlights, awards, and new visitor experiences

…and more!

🔗 Read it now: https://bit.ly/3OGxo13

05/12/2026

You’re invited to connect, reflect, and look ahead with us.

Join Central Counties Tourism for our 2026 Annual General Meeting on Wednesday, June 17 at 9:30am (virtual).

Hear from Board Chair Angela Poletto and Executive Director Chuck Thibeault as they share key updates and highlights from the past year, and what’s on the horizon for tourism across York, Durham, and Headwaters.

Advance registration is required.

🔗 Save your spot by Monday, June 15: https://centralcounties.ca/featured-events/2026-cct-annual-general-meeting/

05/06/2026

The Town of Whitchurch-Stouffville, in partnership with York Region (The Regional Municipality of York) is undertaking a research project to better understand agritourism regionally, including current activities, growth opportunities, and barriers. Community input will help shape a strategy and toolkit to support agritourism in a way that strengthens rural livelihoods, protects agricultural lands, and supports the local economy.

Your voice matters! Share your feedback through the survey or attend the open house to help inform the future of agritourism in the region.

🔗 The online survey is open from April 28 to May 18, 2026: https://www.surveymonkey.com/r/TWS_AgritourismDevelopment

📆 The Agritourism Strategy Open House is being hosted on May 12, 2026, at Town Hall, 111 Sandiford Drive, Stouffville from 6 pm to 8 pm. All are welcome to drop in and learn about the project. No registration is required.

For more information visit https://www.cometogetherws.ca/agritourism-strategy-and-toolkit

Agritourism, things like farm visits, local food experiences, pick-your-own operations, events, and on-farm retail, offers an opportunity to diversify farm income, support local businesses, and create meaningful visitor experiences rooted in Stouffville’s rural

04/23/2026

LAST CHANCE TO APPLY!

Want to make an impact in regional tourism?

We are currently seeking passionate industry professionals to join our Board of Directors, with two positions available beginning June 17, 2026:

• Director-at-Large (3-year term)
• Durham Representative (1-year term)

Contribute your expertise to guide strategy, support regional growth, and strengthen tourism across York, Durham, and Headwaters in this volunteer leadership role.

📅 Application deadline: Extended to Thursday, April 30, 2026

🔗 Learn more and apply at

Thank you for your interest in the Central Counties Tourism Board.