02/07/2026
🇨🇭 24 hours immersed in all things Switzerland! ❤️
I’ve just returned from an incredible overnight stay at Ashdown Park Hotel & Country Club for the Meet the Swiss event, kindly hosted by Travel Bulletin, where I spent the last 24 hours learning from tourism partners from across Switzerland.
One of my favourite stories was discovering how A. A. Milne, the creator of Winnie-the-Pooh, fell in love with Switzerland and found inspiration there, making our beautiful venue the perfect setting for the event.
Switzerland continues to be one of the world’s most sought-after destinations, and it’s easy to see why. It’s so much more than mountains and skiing!
✨ Scenic rail journeys including the world-famous panoramic trains
🏔️ Iconic mountain adventures with breathtaking alpine views
🚠 Cable cars and funiculars to spectacular viewpoints
🥾 Walking and hiking holidays
🚴 Cycling and active adventures
🎿 Skiing and winter sports
🚢 Lake cruises on crystal-clear waters
🏙️ Elegant city breaks including Zurich, Lucerne, Geneva, Bern and Lausanne
🍫 Chocolate, cheese and culinary experiences
💎 Luxury escapes and wellness retreats
👨👩👧👦 Family holidays
❤️ Honeymoons and romantic getaways
📸 Multi-centre holidays combining mountains, lakes and cities
🌸 Beautiful year-round travel, from spring wildflowers and summer lakes to autumn colours and magical Christmas markets.
One of the biggest takeaways was just how valuable strong relationships within the travel industry are. Spending time with suppliers face-to-face allows me to gain insider knowledge, ask questions on your behalf and build partnerships that genuinely benefit my clients.
For example, I learned that through my trade relationships I can secure reservations on Switzerland’s spectacular panoramic trains up to a year in advance, while general public bookings often don’t open until around 90 days before departure. For those dream itineraries during peak seasons, that’s a huge advantage.
Events like these aren’t simply about collecting brochures, they’re about ensuring I have the latest destination knowledge, exclusive insights and trusted contacts so I can create unforgettable holidays tailored to each client.
A huge thank you to Travel Bulletin, Switzerland Tourism and all the fantastic partners who made the event so informative and inspiring. It was wonderful to reconnect with familiar faces, make new industry connections and continue building relationships that ultimately help me provide an even better service to my clients.
If Switzerland has been on your travel wish list, I’d love to help you discover why it’s one of Europe’s most captivating destinations. 🇨🇭✨