13/10/2026
Not every day running a small business looks like a nice flat-lay photo.
The last couple of weeks alone have looked like: a trip to Oktoberfest in Germany, a stack of meetings, a market stall in Leeds, another one this Saturday the 10th — and in between all of that, my regular shifts on the campsite I also work on. It's not a straight line — it's a patchwork of real life, a day job, and business life, all happening at the same time, because small business owners don't get to pause one for the other.
At that Leeds market, I was stood behind a little stall for hours, talking to anyone who'd stop — explaining what the books are, why screen-free matters to me, watching kids flick through the pages while their parents asked questions. I gave out close to 100 stickers to kids who just wanted something fun, no strings attached. Which means there are now about 100 kids wandering round Leeds with a sticker that's quietly doing a bit of advertising for me, without me asking them to.
That's genuinely most of what running this business actually looks like — not polished content, just showing up wherever I need to, one conversation (or one stein, or one campsite shift) at a time, and hoping it all adds up.
What's your experience — ever tried juggling a business alongside everything else life throws at you? It's humbling in the best way. 💛