19/09/2026
I’ve seen a LOT of posts from fellow travel advisors this week about AI.
And I’ve agreed with so many of them.
AI is a great resource. I use it! I use it at school. I use it to brainstorm ideas. I use it to organize my thoughts and research possibilities.
But AI is not a travel advisor.
📞And then this morning, a phone call reminded me exactly why.
I received a phone call from someone who had been referred to me by a client who is celebrating their 35th anniversary next week in Punta Cana. That client had shared my number with them, and I’m so grateful they did.
I talked with this couple planning their 20th anniversary. He told me he had already put some ideas into AI and gotten some suggestions.
But then he said something that stuck with me:
“I need to talk to a person.”
YES. 👏
Because once we started actually talking, I could ask questions. I could listen to what they wanted this anniversary to feel like. We started narrowing down two completely different experiences: following the Footsteps of Paul through Greece or experiencing New England in the fall. ❤️
AI can give you ideas.
But sometimes you need a PERSON.
Someone who has stayed at the resorts.
Someone who has sailed the ships.
Someone who has completed the training.
Someone who knows the vendors and the companies you’re trusting with your money.
Someone who knows the little details that don’t always show up in a search.
Someone who can listen when you say, “This is what I’m thinking…” and help turn that thought into an actual trip.
And when it’s your 20th anniversary, your honeymoon, your first trip to Disney, your family’s big vacation, or that bucket-list trip you’ve talked about for years…those details matter.
Use AI. Get inspired. Dream up all the possibilities.
And then call your travel advisor. 😉
Because sometimes, you just need to talk to a person. 💛
