03/31/2025
reflection post : it was the beginning of my design times when the technology of paper was demystified + today it was awesome to catch up with this never aging paper king
Today I was a kid in a — print designers — dream! Thanks for the re-introduction to todays paper options
When I got my very first cell phone, the newly accessible tool was a necessity for work, eons ago. I was a young ; ) somethin’ and I could only have a 'life' amidst press checks if I had one. Often had to sleep by my phone for press checks in unfathomable times of the night. This was a time when watching the signatures of a publication would pass by the four color paint-by-dot machine would have to be ever so slightly corrected, per column, in the cmyk to the proof before it-on the
To this I attribute my refined 'appeal' for sensory experiences, turning the page, complimenting detail and and passion for working with layering color on the
Today the print process is more digitized 🥲 the quality is there - paper is still its number one teammate supporting the
When I earned my 'Visual Communications with a specialty in Specialized Technology Degree' (it because I was in the first classes of graphic designers being classically trained + trained on the computer with applications like Quark Express, file transferring on floppy's + Zips, and kerning with a keyboard arrow buttons.
Luckily, my first job wanted me classically trained and spent time investing in tuning these skill sets. This experience contributed to my being a full service designer today. And now, in visits like todays, I really enjoy reflecting in all the aspects of the craftsmanship to which my standards have been developed.
— a design firm whose focus telling powerful stories, dynamic environments and creating engaging & equitable brand culture.
