10/11/2025
Forget Santorini: There’s a Town in Italy That Looks Just Like It—For Half the Price
This is Ostuni, the “White City” of Puglia
But here’s the difference: Ostuni is Italian to the core. Instead of souvlaki and ouzo, you’ll find orecchiette, fresh burrata, and local Primitivo wine.
Instead of Instagram crowds, you’ll see grandmas chatting from their balconies and kids playing in quiet piazzas.
And yes—it costs half as much as Santorini.
Accommodations are still affordable. Meals are generous and unpretentious. And the beaches nearby? Long stretches of turquoise water and soft sand, without the chaos.
You can explore the charming old town by foot, stop for an aperitivo at a bar carved into stone, and then watch the sky turn pink over the olive groves below.
So if you’ve been dreaming of sun, sea, and a hilltop village that looks like heaven…
Forget Greece. Head to Ostuni.
