Destination Gippsland - A page for tourism businesses

Name: Destination Gippsland - A page for tourism businesses
Address: Mirboo North, VIC, 3971, AU
Telephone: +61356682141
Price range: $

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Mirboo North, VIC
Destination Gippsland - A page for tourism businesses

Destination Gippsland is the Regional Tourism Board of Gippsland. Marketing
2. Industry Development
3. Investment

Destination Gippsland’s role is to inspire, influence and lead positive outcomes through partnerships across Gippsland. Our Desired Outcomes include:
• Increase overnight visitation
• Increase visitor expenditure
• Increase length of stay
• Increase dispersal (throughout Gippsland & across all months)
• Increase visitor satisfaction

Priority Areas for Destination Gippsland
1.

14/09/2026

The Australian Government's Digital Solutions program provides eligible small businesses with access to digital advice, workshops and online learning to help build digital capability.

Support is available across a range of topics, including:
- Digital marketing and selling online
- Artificial intelligence and emerging technologies
- Cybersecurity and data privacy
- Business software
- Digital business fundamentals

Eligible businesses with fewer than 20 employees, including sole traders, can access free workshops and webinars, as well as up to five hours of one-on-one support from a qualified digital adviser for a small co-contribution fee.

Find out more - https://business.gov.au/expertise-and-advice/digital-solutions-australian-small-business-advisory-services

13/09/2026

Protect your business from AI-enabled scams. As artificial intelligence becomes more widely used, scammers are using it to create increasingly sophisticated phishing emails, fake invoices, cloned voices and fraudulent websites.

Business Victoria has developed a practical guide to help small businesses understand these emerging risks and implement measures to reduce their exposure. The guide includes advice on verifying payment requests, strengthening cyber security, recognising common scam tactics and training staff.

Learn more and access the guide - https://business.vic.gov.au/learning-and-advice/hub/How-to-protect-your-small-business-from-AI-scams

09/09/2026

Next month Destination Gippsland is hosting a series of practical tourism industry workshops. This is a great opportunity to come together with fellow tourism and hospitality operators, hear the latest industry trends and insights, and connect with the Destination Gippsland team.

The workshops will cover:
• How Gippsland’s tourism sector is performing: Visitor trends, market insights and industry updates
• How to generate PR and stories about your town or business: Working with media and influencers
• How to get into the international market: Understanding and accessing the travel trade
• How AI is being used in tourism: examples of how Destination Gippsland uses AI as an organisation
• Local business case studies and industry Q&A

📅 Tuesday 13 October, 12:00pm - 3:00pm
📍 Gunakurnai Land and Waters Aboriginal Corporation, Kalimna West

📅 Wednesday 14 October, 11:00pm - 2:00pm
📍 Mallacoota Community Club Rooms, Mallacoota

📅 Wednesday 28 October, 10:00pm - 1:00pm
📍 Yarram Country Club, Yarram

📅 Wednesday 28 October, 4:00pm - 7:00pm
📍 Maffco Brewery and Distillery, Maffra

Free for businesses with an active ATDW listing or $50 per person for non-ATDW listed businesses.

Register here - https://www.visitgippsland.com.au/destination-gippsland/destination-gippsland-tourism-workshop-series

East Gippsland Shire Council Wellington Shire Council

08/09/2026

H5 bird flu update for Gippsland tourism operators…

H5 bird flu has been detected in a small number of wild birds along the Victorian coast, including Gippsland.

Agriculture Victoria is leading the response and current advice is that tourism operators can continue to operate normally, with the risk to the public remaining low.

Destination Gippsland is working with state agencies, local government, land managers and industry to monitor the situation and any potential impacts on our visitor economy.

Tourism operators can play an important role by reporting unusual sick or dead wildlife and helping ensure visitors have access to clear, reliable information.

For the latest information and advice, visit:
https://www.vic.gov.au/h5n1-avian-influenza

If your tourism business experiences any impacts as a result of H5 bird flu, please let us know at [email protected].

07/09/2026

Did you know businesses accredited through VTIC's Quality Tourism Accreditation program receive a 60% discount on their Australian Tourism Data Warehouse (ATDW) listing?

Make sure your business is featured on Visit Gippsland, Visit Victoria and Tourism Australia's websites, complete with recognition of your accreditation. If you're considering accreditation, this is one of the many benefits available through the program.

Learn more - https://www.vtic.com.au/qualitytourismbusiness/

02/09/2026

Beyond Blue's NewAccess for Small Business Owners program provides free, confidential mental health coaching for small business owners with 20 or fewer employees, including sole traders. The program includes six coaching sessions, plus two follow-up sessions, delivered by phone or video.

Find out more - https://www.beyondblue.org.au/get-support/newaccess-mental-health-coaching/small-business-owners

31/08/2026

Protect your business from cyber threats with the Small Business Cyber Resilience Service. Delivered by IDCARE and funded by the Australian Government, the service offers free support for sole traders and small businesses with up to 19 employees. Access cyber health checks, one-on-one advice, incident recovery support and practical guidance to improve your cyber security.

Discover IDCARE's Small Business Cyber Resilience Service - https://www.idcare.org/smallbusiness

28/08/2026

If you're looking to build confidence in managing your finances, Business Victoria's free Generating Cash Flow workshop in Bairnsdale is a great place to start.

In this beginner-friendly, two-hour workshop, you'll learn how to:
• Spot the difference between profit and cash
• Understand the business cash conversion cycle
• Manage suppliers and improve customer collections
• Control marketing and inventory for healthy cash flow
• Create a cash flow forecast to strengthen your financial future

📅 Wednesday 9 September, 1:00pm - 3:00pm
📍 Bairnsdale Library

Register here - https://business.vic.gov.au/learning-and-advice/workshops-and-small-business-bus/view?id=E25680

26/08/2026

Join Destination Gippsland for the first in a series of practical tourism industry workshops that will be held across Gippsland this year. This is a great opportunity to come together with fellow tourism and hospitality operators, hear the latest industry trends and insights, and connect with the Destination Gippsland team.

The first event in this series is:
📅 Tuesday 13 October, 12:00pm - 3:00pm
📍 Gunakurnai Land and Waters Aboriginal Corporation, Kalimna West
Register here - https://bit.ly/4zdyDaG

Each event concludes with dedicated networking time and the opportunity to connect with other operators, industry partners and the local host venue.

Whether you're looking to grow your business, improve your marketing, build industry connections or stay informed about the latest tourism developments, these workshops will provide practical takeaways you can put into action straight away.

Free for businesses with an active ATDW listing or $50 per person for non-ATDW listed businesses.

Register for the other locations in this workshop series - https://www.visitgippsland.com.au/destination-gippsland/destination-gippsland-tourism-forum-workshop-series

24/08/2026

Business Victoria's Small Business Bus is heading to Bairnsdale and Warragul.

Local small business owners can access free, tailored advice from expert business advisors. Receive confidential 45-minute one-on-one sessions designed to help you start, grow, or refresh your business.

🗓️ Tuesday, 1 September, between 10:00am and 4:00pm
📍 Bairnsdale
Register - https://business.vic.gov.au/learning-and-advice/workshops-and-small-business-bus/view?id=E25595

🗓️ Wednesday, 9 September, between 10:00am and 4:00pm
📍 Warragul
Register - https://business.vic.gov.au/learning-and-advice/workshops-and-small-business-bus/view?id=E25598

Address

Mirboo North, VIC
3971

Telephone

+61356682141

Website

https://www.visitgippsland.com.au/destination-gippsland

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