04/05/2026
Vale Christine Cole
Tourism WA is deeply saddened by the news of our dear colleague Christine Coleโs passing late last week.
Christine was a kind, caring, passionate individual who was much loved by those who knew her and had the privilege of working with her.
She held many roles at Tourism WA over her 25 years with the agency, and for the last 13 years was our โQueen of Cruise.โ Her contribution to the cruise sector cannot be overstated. She spearheaded the growth of cruise tourism, promoting Western Australia for inclusion on cruise itineraries across the globe and led the development and implementation of the 10-year WA Cruise Tourism Strategic Plan. With a vision in mind, she managed eight WA Cruise Exchanges and secured two National Cruise Conferences over the last decade, helping draw more ships, more ports of call, and grew the economic impact of cruise to $368 million.
Her passing will be greatly felt by all her friends and colleagues, not only at Tourism WA, but across the West Australian tourism industry and global cruise sector. Christine dedicated her working life to the tourism industry and was a mentor, champion and advocate to many across the industry and the broader community.
We are sending all our strength and love to Christineโs family at this very sad time. Her passion and presence will be greatly missed.
