09/12/2014
5 REASONS WHY YOUR SMALL BUSINESS SHOULD USE SOCIAL MEDIA
1. Social media drives new business and increases sales –
According to Crowdspring, 50% of small business owners reported the gain of new customers through social media, most notably through Facebook and LinkedIn.
According to LinkedIn, “82% report that it is effective for lead generation.”
HubSpot’s State of Inbound Marketing says that, “77% of B2C and 43% of B2B companies say they’ve acquired customers through Facebook.”
2. Social media marketing increases awareness –
“100% of business decision-makers use social media for work purposes,” according to Forrester.
“68% of consumers check out companies on social networking sites before buying.”
According to iMedia, “70% of marketers say that [social media] content marketing has increased their brand awareness.”
3. Better customer service and relationships –
“52% of enterprise brands say social media is the top driver for [customer] relationship building and brand engagement.” (Spredfast)
4. Targeting –
Your can use social media advertising to target by zip code, keyword, demographics, and more.
Today you can reach just about anyone through social media. To wit, according to this article from Convince&Convert:
“56% of Americans have a profile on a social media site.”
“55% of Americans 45-54 have a profile on a social media site.”
5. Save advertising money –
77% believe content marketing helped boost their site’s traffic. (iMedia)
Contact Us (+88 01919 - 252787) for a Social Media Marketing Strategy for your Business
