GEVERS Intellectual Property

24/07/2025

🚨 Protecting your brand starts BEFORE you file.
Here are 3 common mistakes that can ruin your trademark filing – and how to avoid them.

1️⃣ Choosing a descriptive brand name
❌ Example: ‘The Best Bread’ for a bakery.
✔️ Why is this risky?

A trademark must be distinctive and not merely describe the product or service or one of its characteristics.

2️⃣ Neglecting to search for prior rights
❌ Registering a trademark without checking whether an identical or similar trademark already exists can result in the application being rejected or a legal dispute.
✔️ Why is this essential?

It prevents you from (unintentionally) copying an existing trademark, facing legal action from a third party and wasting time in launching your business. Before filing, conduct a prior art search to identify potential risks.

3️⃣ Choosing the wrong products/services
❌ Registering a trademark without precisely identifying the products and services it covers and the classes to which they belong may limit or invalidate its protection.
✔️ Why is this important?

Your trademark only protects the designated products/services. If you do not target these products and services correctly, you risk leaving areas uncovered for your competitors. Use the Nice Classification and seek advice to ensure you don't overlook anything.

We can help you avoid these pitfalls before it's too late.

Have you ever encountered any of these obstacles when registering a trademark? Let us know in the comments ⬇️

📩 Need help? Our experts are here to assist you: https://loom.ly/e-5aZuA

30/06/2025

🌟 Gevers' excellence recognized by IP Stars

Gevers has been ranked by IP Stars from Managing IP:
- Top Tier 1 in Trademarks Prosecution in Belgium
- Top Tier 1 in Patent Prosecution in Belgium
- Top Tier 1 in patent & trademark attorney firms in Benelux.

Continuing a tradition of excellence that has spanned over 10 consecutive years 🏆

Special mention to our individuals ranked colleagues Luyten
Véronique Pede, Frank Van Coppenolle and Jean-Christophe Rolland.

We thank our clients and partners for their continued trust, and our incredible teams for their dedication and expertise.

Let’s keep innovating, protecting, and growing—together. 💡

📌 Discover our full ranking here: https://loom.ly/2LVLuSA

04/06/2025

🏆 Gevers once again shines in the IAM Patent 1000 rankings!

We're proud to be recognized with Gold for Patent Prosecution and Bronze for Litigation & Transactions, reinforcing our dedication to excellence across the entire IP lifecycle.

Described as “a top law firm with local and international coverage”, Gevers is built on the talent of highly specialised professionals delivering tailor-made IP expertise across scientific and technical fields.

👏 Special congratulations to our outstanding individuals recognised this year:
Frank Van Coppenolle, Samuel Denis, Ingrid Luyten, Stijn Lagaert, Raf Caers, Jurgen Duyver – and a warm welcome to Véronique Pede, joining us in early 2025!

This recognition is a testament to our people, our clients, and our shared mission: Empowering Innovation.

🔗 Read the full feature: https://loom.ly/7jNAaxo

13/05/2025

🚀 We’re hitting the road for innovation!

Gevers is teaming up with key partner, QbD Group to bring you a unique series of events that unite experts and innovators from across industries.

📍 First stop: June 5, 2025 in Biopark, Charleroi – Let’s dive into the world of quality, business, and digital, with a focus on how intellectual property can empower and protect innovation.

Expect insightful talks, hands-on sessions, and meaningful networking.

🔗 Register & discover the full agenda here: https://loom.ly/t_xjUvE

08/05/2025

Live from Knowledge for Growth 2025! 🚀

Our experts are on-site all day at booth 42 – ready to talk IP strategies that power life sciences innovation.
Come say hi, grab some insights, and let’s explore how we can empower your next breakthrough.

🔗 More on our role in KFG 2025

26/04/2025

🎵 World IP Day 2025: IP and Music – Feel the Beat of Innovation

From beats that move us to lyrics that resonate, music is one of the purest forms of human creativity. This year’s World Intellectual Property Day shines a light on how IP empowers music industry – protecting rights, enabling innovation, and helping artists and companies grow sustainably.

We stand alongside those who turn sound into success.
To mark the occasion, we're proud to highlight three of our clients who embody creativity, entrepreneurship, and vision:

BYTE Records – byterecords.com
An independent Belgian record label with a strong legacy in dance music. Known for launching the careers of iconic artists, BYTE Records continues to champion unique sounds and talent.
👉 Advised by our IP Attorney Laura Vilaso Ouviña, with a focus on protecting their logo and brand identity.

George Quiz – georgequiz.com
A fun, social, and fast-paced blind test app bringing music lovers together around one simple question: “Can you name that tune?” Available on both the App Store and Google Play, it’s an innovative take on musical gaming.
👉 Advised by Senior IP Attorney Benjamin Gevers, ensuring creative tech and branding are protected at every level.

Universal Music Belgium – universalmusic.be
Part of the world’s leading music company, Universal Music Belgium supports artists, builds brands, and brings music to fans in Belgium and beyond.
👉 Advised by IP Attorney Pieter De Grauwe, protecting some of the most influential names in music.

Whether you’re a label, an app developer, or an artist – your music is more than just sound. It’s your intellectual property. At Gevers, we protect the rhythm of your ideas and ensure they’re in safe hands.

🚀 Let’s discuss how your musical innovation can thrive with the right protection.

15/04/2025

🌱 Gevers at Knowledge for Growth 2025

Our experts Stijn Lagaert, Emilie Logie, Saba Safdar and Pieter De Grauwe will be attending Knowledge for Growth 2025 – one of Europe’s leading life sciences conferences!

As a strategic partner of flanders.bio, Gevers is committed to empowering innovation in the life sciences sector by providing tailored intellectual property solutions that protect and support groundbreaking discoveries.

🎤 Speaking at the Pre-Event | May 7th
Our experts Stijn Lagaert and Emilie Logie will also take the stage during the pre-event State of the Union at the workshop: “IP Essentials: Securing Your Biotech Breakthrough”

In the fast-paced world of biotech startups, protecting your innovations is key to securing funding.

Let’s connect at KfG and shape the future of biotech together!

💡 Let’s connect at the event and explore how IP can fuel biotech growth!

https://loom.ly/pRHdaic

10/04/2025

Gevers will be present at LES International Annual Conference 2025!
François Gevers will be on-site to connect with fellow experts, exchange insights, and represent Gevers' commitment to empowering innovation across borders.

📅 When: April 27 – 29, 2025
📍 Where: Singapore

🔗 Dive into the details here:
https://loom.ly/AHbGYIs

We look forward to seeing you there!

03/04/2025

Brand Protection Series – Article 4 is live! 🚨

Brand Guide: What every company needs to fight counterfeiters

Counterfeiting is more than a nuisance — it’s a growing global threat that affects brand equity, consumer safety, and bottom lines. One of the most effective — and often overlooked — tools in this fight? A well-crafted brand guide.

✅ What is a brand guide?
✅ Why is it essential in customs enforcement?
✅ How can it safeguard your Intellectual Property across borders?

In this article, we explore how this simple, strategic tool becomes a game-changer for companies serious about fighting fake goods.

💡 Whether you're already active in IP enforcement or just starting your journey, this is a must-read.

https://loom.ly/WItOTVw

📩 Questions or need support in creating your own brand guide?
Contact: [email protected]

Learn how a brand guide helps customs fight counterfeits and protects your IP. A key tool in your anti-counterfeiting strategy.

27/03/2025

🎓 Gevers is live today at The Interuniversity Job Market for Young Researchers!

📍 Find us at booth 284, where our expert Jurgen Duyver and our HR Team, Saskia Welvaarts and Colette Cools are ready to answer your questions and explore how your research can drive real-world innovation.

Whether you're a PhD, postdoc, or early-career researcher, this is your chance to discover how your expertise can make an impact in the world of Intellectual Property.

💡 Are you ready to become a Promoter of Progress?
Come meet us and let's shape the future together!

24/03/2025

The Gevers x QbD Roadshow is coming to town!

🗓️ Kicking off April 3 – don’t miss your chance to meet us in person!

From intellectual property to quality assurance and regulatory affairs, we’re hitting the road to help innovators like you navigate the path to market success. 💡

Whether you're a startup, scale-up, or an established company in life sciences or tech, this is your opportunity to:

✅ Get tailored insights from IP & QA experts
✅ Discuss your innovation challenges
✅ Network with like-minded entrepreneurs
✅ Discover how Gevers & QbD can help protect, accelerate, and scale your business

📍 We’re stopping in multiple cities – where will you meet us?

👉 Secure your spot now: https://loom.ly/fVhe6eQ

18/03/2025

📢 Webinaire : La propriété intellectuelle et l’IA – Que peut-on faire ou non ? 🤖

L’intelligence artificielle soulève de nombreuses questions en matière de propriété intellectuelle. Peut-on protéger une invention générée par IA ? Quelles sont les limites juridiques à respecter ?

🔎 Faisons le point avec Corentin Prévot, notre expert en droit des marques, lors du webinaire organisé par Alliance Centre BW.

📅 21/03/2025 à 8h45
💻 Événement en ligne

Ne manquez pas cette opportunité d’en apprendre plus sur les enjeux et les bonnes pratiques pour naviguer dans cet environnement en constante évolution ! 🚀

🔗 https://loom.ly/v69o41o