Destination Cape Breton

05/26/2026

Please take a look at this province-wide survey on the Impact of Gaelic language and culture in Nova Scotia. Your help in completing this survey will ensure broad and representative input from across the province.

Tapadh leibh!

We're exploring how Gaelic culture influences life in Nova Scotia—at home, in communities, and in the economy.

Share your experience and help us understand its impact. Take the survey at gaelicnssurvey.ca

05/21/2026

Industry Engagement Webinar – Spring 2026

Drive more visitors to your business through Destination Cape Breton's channels

Destination Cape Breton's website and new mobile app are driving more leads than ever to tourism businesses. Join us for our upcoming webinar on Wednesday, June 3 at 10:00 AM to learn how you can get the most out of this growth trend.

We'll cover:
✅ Optimizing your business, package or event listing
✅ New AI trip planning tools
✅ Getting greater exposure through new marketing opportunities

Plus: upcoming training opportunities for your team and information on the new Marketing Levy reporting system.

Review the webinar details and register now:

Destination Cape Breton’s website and new mobile app are driving more leads than ever to tourism businesses. Join us for an upcoming webinar to learn how you can make the most of Destination Cape Breton’s visitor channels and better connect with travellers planning their time on Cape Breton Isla...

05/08/2026

Today, members of the Destination Cape Breton team took part in the Great Cape Breton Clean Up Eve, tidying up litter around our office on Keltic Drive!

The Great Cape Breton Clean Up is an annual, municipality-wide litter cleanup that brings people together to care for the places we live, work and play. This Island is our home, our workplace and our daily inspiration, and keeping it beautiful is something of which we're proud!

Thank you to everyone across Cape Breton Regional Municipality and beyond who will roll up their sleeves this weekend. Every bag collected is a small act of love for this incredible place we call home.

05/06/2026

This evening's Industry Engagement Session in We'koqma'q at the We'koqma'q Community Hall has been cancelled due to a death in the community.

Please check out our website to see the remaining sessions: https://destinationcapebreton.com/industry-engagement-sessions-spring-2026/

04/29/2026

Destination Cape Breton, Cape Breton Music Industry Cooperative. and Cape Breton Regional Municipality are pleased to announce that Cape Breton Island has been selected to host the 2027 Canadian Folk Music Awards / Prix de musique folk canadienne taking place in Sydney from April 8–11, 2027.

https://destinationcapebreton.com/cape-breton-island-selected-to-host-the-2027-canadian-folk-music-awards-lile-du-cap-breton-accueillera-les-prix-de-musique-folk-canadienne-2027/

04/23/2026

Industry Engagement Sessions – Spring 2026

Drive more visitors to your business through Destination Cape Breton’s channels

Destination Cape Breton’s website and new mobile app are driving more leads than ever to tourism businesses. Join us at one of our upcoming sessions to learn how you can get the most out of this growth trend.

We’ll cover:

✅Optimizing your business, package or event listing
✅New AI trip planning tools
✅Getting greater exposure through new marketing opportunities

Plus: upcoming training opportunities for your team and information on the new Marketing Levy reporting system.

Review the schedule and register now:

Destination Cape Breton’s website and new mobile app are driving more leads than ever to tourism businesses. Join us at one of our upcoming sessions to learn how you can get the most out of this growth trend.

04/20/2026

It's National Tourism Week!

Tourism is more than an industry on Cape Breton Island-Unama’ki — it’s the heartbeat of our Island. With 5,600 jobs, 740 businesses and $465 million in annual revenue, tourism fuels our economy, sustains our communities and celebrates our culture.

They say a place is only as good as its people—and if that’s the case, Cape Breton Island-Unama’ki is truly second to none. 🌊✨

04/09/2026

⚓️ The 2026 cruise season has officially kicked off on the Island!

We’re thrilled to welcome our first arrival, the Viking Polaris, at the Port of Sydney today from 8:00 AM to 1:30 PM. We might have a bit of a spring chill, but our Island hospitality is as warm as ever!

📅 View the full schedule: sydneyport.ca/cruiseschedule

04/02/2026

Cabot Trail 100 – Community Engagement Sessions

As we prepare to mark the 100th-year commemoration of the Cabot Trail in 2032, community members are invited to share ideas, stories and perspectives to help shape how this milestone is celebrated.

Join us for a welcoming, facilitated engagement session in April.
These sessions are open to all and are designed to gather community input in a respectful and inclusive way.

Click here to register:

The Cabot Trail 100 Steering Committee is officially inviting residents, cultural leaders and youth from across the region to participate in a series of upcoming community engagement sessions. These sessions, scheduled throughout April 2026, will gather the ideas, values and stories that will define...

03/02/2026

The public is invited to this free event this Wednesday from noon to 6pm!