Very Good Looking

Very Good Looking A branding, content & venture studio driven by triggering change. We a focus on ethical & plant-based brands — here to make very good things very good looking.

From our recent rebrand for IBB Ventures, the state-backed VC that creates opportunity for the startup ecosystem of the ...
11/08/2026

From our recent rebrand for IBB Ventures, the state-backed VC that creates opportunity for the startup ecosystem of the city we call home.

From Berlin for Berlin, and run by a surprisingly high percentage of actual born-and-raised Berliners (which we are NOT).

Work we‘re proud of. Full case in the making.

New client alert 🚨 As longterm fans, we’re beyond excited to work with Nzinga Young aka Nzinga Young Through her content...
07/08/2026

New client alert 🚨 As longterm fans, we’re beyond excited to work with Nzinga Young aka Nzinga Young

Through her content, the Cleveland-based influencer inspires us and her audience to live a more sustainable life, but make it fun. Perfect match, anyone?

Welcome Nzinga, let’s get cooking.

The April‘s fools campaign that should have been a real product.In vegan cheese brand Mondarella‘s broad product range, ...
06/08/2026

The April‘s fools campaign that should have been a real product.

In vegan cheese brand Mondarella‘s broad product range, one was the quiet people‘s champion: Pastasan. A tasty plant-based parmesan-variation based on almonds, 100% natural ingredients and over 30% of protein.

And it goes on everything. So we imagined ehat we wanted for ourselves: An emergency Pastasan shaker you can clip on your belt.

The comment section went nuts (pun intended) and we got close to actually making these in a limited batch.

Then Mondarella merged with alt-protein brand greenforce ans the rest is history ✨

Throwback to when we were shooting cheesy photos every other month with STUDIO ANTONIOS  MITSOPOULOS and Candy Lexa     ...
05/08/2026

Throwback to when we were shooting cheesy photos every other month with STUDIO ANTONIOS MITSOPOULOS and Candy Lexa

studio

Excited to be working with forml. The Munich-based startup is on a mission to make the German social state - well, socia...
03/07/2026

Excited to be working with forml. The Munich-based startup is on a mission to make the German social state - well, social (again).

Harnessing the power of Large Language Models as the driver behind their software solutions. they plug into today's paperwork-heavy. slow processes and free the humans from the grind - both citizens in need and caseworkers under water.

Proud to be part of a deeply democratic and egalitarian vision like that. Brand strategy and brand design work incoming.

Thank you for the trust!

New brand strategy and design work for IBB Ventures. For Berlin’s boldest founders, from Berlin’s venture capital instit...
01/07/2026

New brand strategy and design work for IBB Ventures. For Berlin’s boldest founders, from Berlin’s venture capital institution.

As a Berlin studio, this one was special.

branding berlincreative ibbventures

Very Good Looking partnered with Austrian precision fermentation startup Fermify to create a brand identity for a vision...
01/03/2026

Very Good Looking partnered with Austrian precision fermentation startup Fermify to create a brand identity for a visionary product still in development.

Built on a solid strategic foundation, Very Good Looking defined a brand story that mirrored Fermify’s unique position in the food-tech space, and developed a distinctive logo and a cohesive visual identity.

Berlin winters are no joke. Especially this one.See ya, February.
26/02/2026

Berlin winters are no joke. Especially this one.
See ya, February.

Portrait shooting with .gart_phd of  for  Book us for your wedding! (Please don’t.)Photography: Eric MirbachHair & Make-...
25/02/2026

Portrait shooting with .gart_phd of for

Book us for your wedding! (Please don’t.)

Photography: Eric Mirbach
Hair & Make-Up: .loloo

Packaging design for retail is a highly specialized field. While D2C brands can opt for a minimal and Insta-feed friendl...
25/02/2026

Packaging design for retail is a highly specialized field. While D2C brands can opt for a minimal and Insta-feed friendly design language, different rules apply for a busy retail environment.

Category, placement on-shelf, standout against surrounding competitor products and what to communicate at which physical distance.

For alt-dairy startup Mondarella, Very Good Looking was tasked with developing a packaging concept that allowed for flexibility to cater to their growing product portfolio while establishing a matrix of non-negotiables to ensure high visibility and shopability in store.

Talk packaging to us!

impactstudio

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