design for human nature

design for human nature design for human nature. We are an interdisciplinary design-studio and innovation lab in Hamburg, Germany. We are what we do: design for human nature.

We understand human nature as the integrated connection of human behavior and the environment. On this basis we create signs, products and experiences so self-evident as if they’ve always been there.

Wir arbeiten gerade an einem Projekt, dass die Brücke zwischen Vergangenheit und Gegenwart schlägt - ein Bestandsgebäude...
28/02/2025

Wir arbeiten gerade an einem Projekt, dass die Brücke zwischen Vergangenheit und Gegenwart schlägt - ein Bestandsgebäude wird zu neuem Leben erweckt. Unser Ansatz würdigt die einzigartige Geschichte des Gebäudes und integriert gleichzeitig durchdachte Designelemente, die den modernen Anforderungen an Third Places gerecht werden. So wird Raum geschaffen, an dem die Menschen eine Pause einlegen, miteinander agieren und in ihrer täglichen Routine zur Ruhe kommen können.

We are thrilled to be currently working on a project that bridges the past and present: reimagining an existing building to breathe new life into it.
By letting the old shine in a new light, we aim to create a space that balances its historical essence with contemporary functionality. Our approach honors the building's unique story while introducing thoughtful design elements that align with modern needs for third places. It will become a space where people can pause, connect, and find a sense of calm in their daily routines.

19/12/2024

This year’s Christmas celebration🎅 was a truly special day for our team. We started with a cheerful bus ride, enjoyed the iconic Fish sandwich stand in Tönning along the way, and made our way to the beautiful Sankt Peter-Ording. 🏖️

The day was filled with fresh sea air, beach olympics, and wonderful company, all capped off with a memorable dinner to reflect on our achievements this year and the bonds that make us stronger as a team.💫

We are grateful for these moments that bring us together and remind us of the joy in celebrating not only the season but also each other. May the new year bring happiness, health, and success to all, and may we continue to grow and thrive together. 🎄 🎆

We’re excited to introduce three amazing talents joining us: 🚀 Amelie joins our Consulting team. Originally from Hamburg...
20/08/2024

We’re excited to introduce three amazing talents joining us:
 
🚀 Amelie joins our Consulting team. Originally from Hamburg, she’s been inspired by her time in Copenhagen and loves collaborating with creative minds.
 
📚 Fabian is our new working student, supporting the Consulting team while working on his master’s thesis in Innovation Management, focusing on ambiguity tolerance.
 
🔥 Nick starts as a Business Designer + Strategist, optimizing processes and integrating business design with our human-centered approach. Plus, he’s a voluntary firefighter, so we’re covered in case of emergencies!
 
We’re thrilled to have you all on board and can’t wait to see the fresh ideas you bring!

The EU’s proposed Packaging & Packaging Waste Regulation (PPWR) could establish pioneering standards for sustainable pra...
22/04/2024

The EU’s proposed Packaging & Packaging Waste Regulation (PPWR) could establish pioneering standards for sustainable practices, from packaging design to waste management. Why wait for the EU? Become a packaging hero today and set new standards. Sustainable design is aesthetic, functional, effective, and inspiring. At dfhn, we’ve championed good design for 30 years, eliminating excess and reducing complexity – from innovative packaging design to brand identity. Regardless of the PPWR, together we’re already crafting brand-appropriate solutions for a responsible packaging world.

Thrilled to have Madeleine, a communication designer from Augsburg, join our team in Hamburg! She made the move from Bav...
10/04/2024

Thrilled to have Madeleine, a communication designer from Augsburg, join our team in Hamburg! She made the move from Bavaria to bring her unique design flair to our design and strategy lab. With a background in a small Augsburg agency, her most recent project was an impressive exhibition design.
Having already fallen for Hamburg during her studies, Madeleine’s back for the city, dfhn, and kiting! She spent the past few months soaking up the sun and surf at a kitestation in Egypt before making her way back here. Now, she’s ready to infuse her creative spark into our projects.
Welcome aboard, Madeleine!

While we are celebrating our 30th anniversary this year, there is one team member who has been with us almost from the b...
08/04/2024

While we are celebrating our 30th anniversary this year, there is one team member who has been with us almost from the beginning: Roland had his 20th anniversary at the beginning of April!
Congratulations Roland, we are very happy that you are with us and we don’t know what it would be like without you - thank you for all your ideas, your problem solving skills, your expertise and your knowledge!

The first German Creative Economy Summit in Hamburg was a fantastic experience! We engaged in inspiring discussions and...
13/03/2024

The first German Creative Economy Summit in Hamburg was a fantastic experience! We engaged in inspiring discussions and opened our own discussion on “Innovations Need Feelings: Discover the Four Basic Principles of Design Feeling 💓.” Through projects like the “Fish Box,” we demonstrated how to integrate emotions into design. Our philosophy of embracing positive emotions is crucial for sustainable innovations. By sharing stories and images, we transfer enthusiasm and create new behavioral patterns. We look forward to the next summit! Many thanks to the organizers .hamburg!

Currently, we are actively sending out our friendly reminder to simply “feel” more: more empathy, more love, more happin...
29/02/2024

Currently, we are actively sending out our friendly reminder to simply “feel” more: more empathy, more love, more happiness…🩷
If you would like to have your own poster briefly tell us why you believe feelings are so important, and we will send you one for free.
Let’s start this year with a good feeling from the very beginning! ✨

Say hello to Hélène! Growing up in Warstein in Westphalia, Hélène started her studies driven by her passion for crafting...
26/02/2024

Say hello to Hélène!

Growing up in Warstein in Westphalia, Hélène started her studies driven by her passion for crafting new things and finding innovative solutions to everyday problems. She recently completed her master’s studies with a focus on accessible and human-centered design. Seeking a studio that shares her values, she chose to join dfhn for our hands-on approach, which emphasizes physical prototyping and model-making.
As a volunteer for the Association of German Industrial Designers (VDID), Hélène enjoys organizing events for design students and young professionals. Outside of work, she finds fulfillment in gardening, powerlifting and exploring nature and museums.

Please extend a warm welcome to Hélène, our new 3D design intern. Exciting times are ahead! 🚀

WE ARE HIRING! Our studio is looking for another talented, and enthusiastic member to strengthen our team!At design for ...
20/02/2024

WE ARE HIRING!

Our studio is looking for another talented, and enthusiastic member to strengthen our team!

At design for human nature you will work in a family- and owner-managed studio. We work together as a team to develop exciting and innovative projects for a wide range of brands in a great environment: flat hierarchies, a unique space including a workshop and an open kitchen, regular team events, lots of fun at, after and alongside work, and plenty of room for your personal development.⁠
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Interested?⁠
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Then have a look at the full job description at our homepage (link in our bio) & send us your complete application documents to [email protected].⁠
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We look forward to getting to know you!

Hello 2024 & happy 30th birthday to us! 🎉 This year has a special meaning for us, because: We are celebrating three deca...
08/01/2024

Hello 2024 & happy 30th birthday to us! 🎉 This year has a special meaning for us, because: We are celebrating three decades of design for human nature! 
As a Design Studio & Strategy Lab in Hamburg, we have been designing brands, products, signs and spaces that integrate seamlessly into life since 1994. 
But 30 is just the beginning!
 
We don’t just want to celebrate our anniversary; we want to dive deeper into the discourse on sustainable design and the power of positive emotions together with you.
 
LET’S FEEL FORWARD TOGETHER!

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LippeltStr. 1
Hamburg
20097

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