03/04/2026
1,500 participants, 700 wishes, and one glowing constellation. ✨
A-BLOK x Double 2 for Vorwerk : "The Lake of Stars."
The concept? Transforming participants' wishes into a giant constellation using our WE ARE WISHES engine. We turned a traditional guestbook into a collective, immersive experience.
📱 Interactivity: Every participant shared their photo and wishes directly from their smartphone via our Virtual Photobooth.
🏮 Instant magic: Messages appeared live on the big screen before floating away as virtual lanterns.
🤝 The Big reveal: All the lanterns gathered together to reveal the Vorwerk logo and the message: "Nos étoiles, c'est vous".The Result:
Nearly 50% engagement (700 wishes for 1,500 people) and a massive shared experience.
Show, fans, emotion, and tech... That is what events are all about! 🚀
Huge thanks to the team 👊.
