02/04/2026
The Theatre sessions from BTTS 2026 are now available on demand.
All five talks are free to watch - covering group travel demand, AI-powered search, legal and regulatory changes, emotional marketing, and accessible journey design. Plenty to take away for the season ahead.
Explore the sessions: https://www.tourismshow.co.uk/2026-theatre-programme/
Save the date for next year's show: 11 March 2027, NEC Birmingham