Destination Management Board

14/08/2026

‼️ UPDATE: Tonight’s fireworks will not be going ahead. ‼️

You may have received the Government’s wildfire emergency alert this evening. To protect our incredible natural spaces, residents, and visitors, tonight’s 10pm Bournemouth Friday fireworks have been cancelled.

We know how much you all love our Friday night displays, and we’re so sorry to share this disappointing news! However, safety must be put first.

If you're still heading down to enjoy a beautiful, peaceful evening on the coast, please stay vigilant:
🚫 No open fires
🚫 No BBQs
🚭 Take all rubbish and cigarette butts with you

. Look after our coast. 🌊💙



📸: Vivien C. Francis

26/05/2026

20/05/2026

🏆 WE’RE OFFICIALLY THE UK’S BEST 'RAIN-PROOF' BEACH! 🏖️☔

We are absolutely thrilled to share that Bournemouth has been named the #1 rain-proof beach destination in the UK by Parkdean Resorts and The Mirror, scoring an incredible 95/100! 🥇

While we all love a sunny day on our 7 miles of award-winning golden sands, spring weather can be a little unpredictable. But don't let a few grey clouds stop you! Thanks to our natural seafront shelter and fantastic array of indoor attractions, arcades, and cosy seaside cafes, we’ve got you covered-literally! ☂️

The article beautifully describes our beach as a "timeless slice of the British seaside" and an "iconic" haven of nostalgia. As the piece notes: "A holiday isn't ruined by rain. It's shaped by how we respond to it." 💙

So, whether you’re packing your sunglasses or your wellies, Bournemouth is the perfect spot for flexible, all-weather fun. Come make some memories with us, rain or shine! ✨

📖 Read the full article in The Mirror here: https://www.mirror.co.uk/travel/uk-ireland/best-beach-holiday-uk-bournemouth-37108611

👇 Who are you bringing on your next Bournemouth getaway? Tag them below!

18/05/2026

Collaboration, investment, and maintaining millions for the local economy. 🤝🏖️

Delivering an award-winning coastline takes dedicated year-round work on seafront maintenance, continuous investment, and vital collaboration.

The Destination Management Board is incredibly proud to announce that we have successfully secured 6 international Blue Flags and 9 Seaside Awards from Keep Britain Tidy for the 2026 season across Bournemouth, Christchurch, and Poole!

As DMB Chair, highlighted today: “Blue Flags are one of the conurbation's most important assets. Keeping them funded, and thus keeping the work needed to get them ongoing, is incredibly important and it’s worth millions to the local economy."

These applications are proudly organised by the DMB in conjunction with the local council, but they are crucially funded by our dedicated partners. Without the sponsors and the hard work of Seafront Services, this just wouldn’t be possible.

We extend our deepest thanks to the local community organisations, BIDs, and businesses whose financial support makes this a reality.

A massive thank you to our generous 2026 sponsors:
⭐ Bournemouth
⭐
⭐
⭐ Group
⭐ Highcliffe & Walkford Parish Council
⭐

Read the full press release here: https://www.bournemouth.co.uk/news/award-winning-shores-bournemouth-christchurch-poole-sweep-2026-beach-awards

10/03/2026

The dust has settled on a spectacular 2025. We celebrated our most competitive year yet, a glittering Gala at the Hilton Bournemouth, and winners ranging from the iconic Marsham Court Hotel Bournemouth to the fantastic RockReef Climbing Activity Attraction. The bar has been raised.

Now, the Destination Management Board (DMB) turns its eyes to 2026.

We are inviting a visionary partner to secure the Headline Sponsorship for the DMB Tourism Awards 2026. This is the region’s premier B2B partnership opportunity.

Why Partner?

🏆 Governance Level Influence: Delivered directly by the DMB, the strategic voice for Bournemouth, Christchurch, and Poole.

📈 Unrivalled Visibility: A 9-month campaign lifecycle from a March Launch to the November Grand Final.

🤝 Elite Association: Stand "In Association With" the businesses defining excellence in our region.

Join previous headline sponsors like morebus in championing the industry that makes Bournemouth, Christchurch & Poole a great place to visit, live, and work.

Headline Exposure. Top level Impact.
Enquire today to discuss. 📧 [email protected]

22/01/2026

The DMB Tourism Awards returns for 2026...
stay tuned... 👀 dmb-tourismawards.co.uk

24/10/2025

A new era for tourism in our region is here. 🤝⁠
⁠
Having soft launched new websites in the summer, we are thrilled to officially announce the launch of 'Bournemouth & Poole Tourism' – the new, industry-led Destination Marketing Organisation (DMO) for our area. ⁠
⁠
The Destination Management Board has successfully secured the future of the destination websites, bournemouth.co.uk & pooletourism.com as well as the social media brands Love Bournemouth & Love Poole in partnership with Soul Motion, and we are now launching a new Tourism Partnership Scheme led by business, for business.⁠
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This is our opportunity to rise together. Read our full press release to learn about this new chapter and find out how your business can get involved.⁠
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🔗 Full story: https://www.bournemouth.co.uk/news/rising-together-a-new-era-for-bournemouth-poole-christchurch-tourism
⁠

01/10/2025