02/10/2023
According to a Eurostat report, "in the first half of 2023, guests spent around 237 million nights in EU short-term rental accommodation booked via online platforms. This is a significant growth compared with 2022 (199 million nights; +18.8 %); with nights spent far exceeding pre-pandemic levels (193 million nights in 2019; +22.6%)"
If this is replicated for Scotland why are the industry professionals on social media groups not up in arms about monstrously unfair monopolistic OTA practices. The ongoing loss of direct business is arguably the greatest threat to our accommodation sector's future profitability and bottom line sustainability yet it barely receives a mention from our influencers when put up against Short Term Lets, Glass recycling schemes or LEZs. Why is that?
Rhetorical question.