
31/07/2025
In recent months, we’ve been reflecting on the impact of tourism—not just the visible effects on a landscape, but the ripple it creates through communities, wildlife, and ecosystems. The recent viral reels from the Serengeti showcases how tourism has gone wildly out of control through irresponsible management and understanding, impacting negatively on the immediate wildlife and future of the area.
As a privately owned travel company, we carry a specific responsibility: to ensure that we align ourselves with partners who look beyond the bottom line. Because when done well, travel should enrich far more than the traveller and we believe this should be an expectation of travel companies to deliver as standard.
If you are interested in learning more on how we do this, read our recent blog, link in bio.