30/06/2025
HYUNDAI MOTOR COMPANY Embraces the Future with Eco-Friendly Steam Car Wash: Announcing the Introduction of OPTIMA STEAMER!
- An Innovative Steam Solution for Premium Vehicle Delivery and ESG Management
Now, Hyundai Motor’s cherished vehicles will undergo their final preparation stage with the touch of OPTIMA STEAMER before delivery.
The powerful high-temperature, high-pressure superheated steam not only cleans the vehicle’s exterior efficiently and thoroughly but also stands as an innovative solution that considers our environment.
A particularly noteworthy aspect is its contribution to environmental protection. OPTIMA STEAMER significantly reduces water consumption by up to 90% compared to traditional high-pressure washing methods.
This means car washing can now be done without chemicals, without generating wastewater, and without wasting precious water. It is hailed as a prime example contributing to carbon neutrality and achieving Hyundai Motor’s ESG management goals.
On-site, the remarkable effects are already being felt. The powerful superheated steam effectively removes contaminants and even sterilizes surfaces without causing any damage to the vehicle’s paintwork.
This has led to a significant improvement in wash quality and a considerable reduction in working hours, maximizing efficiency.