ON PURPOSE

ON PURPOSE We are communication professionals with international experience, passionate about the power of our craft to change the world. And passion.

Our team includes one of the world's most influential PR people (as suggested by PR Week's 2016 Global Power Book), a rising star (recognised as one of the 30 brightest budding stars in India by PRmoment.com in 2017) an advertising professional, a market research expert, an international development consultant and an award-winning content and multi-media specialist. We only work with teams that ar

e driven by purpose. WE HELP BRANDS STAND FOR SOMETHING

Brands that can articulate their purpose and reach audiences with campaigns that are based on basic human truths will offer them an aspirational identity, a tribal sense of belonging and a unique way of being. AND TAKE CHARGE OF THE FUTURE

We help brands operate from a context where they are the generator of the cause in the matter of their lives, on purpose.

The Fire Horse is getting ready.Next track.New pace.And you’ll want a front-row seat.What’s your next move?
28/04/2026

The Fire Horse is getting ready.

Next track.
New pace.

And you’ll want a front-row seat.
What’s your next move?

Some stories skip the algorithm and still matter.On National PR Day, our founder Girish Balachandran reflects on how PR ...
22/04/2026

Some stories skip the algorithm and still matter.

On National PR Day, our founder Girish Balachandran reflects on how PR can tell stories that actually move the needle.

We all grew up knowingwhich house survives the wolf.Strange how we still buildlike the wolf won’t come.Happy Earth Day. ...
22/04/2026

We all grew up knowing
which house survives the wolf.

Strange how we still build
like the wolf won’t come.

Happy Earth Day. 🌍

21/04/2026

We said “ask anything.”
Bangalore heard “say everything.”

In a world that rewards speed,the only ideas that matterare the ones you refuse to let go of.Usually at 2:17 AM.What’s t...
21/04/2026

In a world that rewards speed,

the only ideas that matter
are the ones you refuse to let go of.

Usually at 2:17 AM.

What’s the last idea you stayed up to make work? 🔥🐎

Everyone’s saying something.Hot takes everywhere.But we’re only watching one thing: PROOF! 🔥🐎
20/04/2026

Everyone’s saying something.
Hot takes everywhere.

But we’re only watching one thing: PROOF! 🔥🐎

Budgets don’t just move money.They show what the country is betting on next.In Fire Horse season, that’s where the next ...
15/04/2026

Budgets don’t just move money.
They show what the country is betting on next.

In Fire Horse season, that’s where the next race starts.

The Future of Work isn’t just being AI-literate, it’s AI-fluency with the ability to communicate, lead and persuade acro...
13/04/2026

The Future of Work isn’t just being AI-literate, it’s AI-fluency with the ability to communicate, lead and persuade across cultures.

This was one of the conclusions at the panel discussion at UKIBC’s 3rd ‘Future of Work’ Dialogues where Founder & Managing Director, Girish Balachandran and fellow panellists discussed the opportunities for cross-country collaboration between the UK and India.

Swipe right to read more.

Girish Balachandran

Everyone’s in their“this year will be different” phase.And we support the optimism. 🔥🐎
08/04/2026

Everyone’s in their
“this year will be different” phase.

And we support the optimism. 🔥🐎

We’re so proud!Our Founder and Managing Director, Girish Balachandran, has been recognised as a BrandCommunion Icon 2026...
30/03/2026

We’re so proud!

Our Founder and Managing Director, Girish Balachandran, has been recognised as a BrandCommunion Icon 2026, part of the first-ever list celebrating leaders shaping the evolution of communications in India.



Girish Balachandran Brand Communion

Wishing you warmth, togetherness, and moments that stretch longer than planned.Eid Mubarak.
21/03/2026

Wishing you warmth, togetherness, and moments that stretch longer than planned.

Eid Mubarak.

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New Delhi
110051

Opening Hours

Monday 9:30am - 6:30pm
Tuesday 9:30am - 6:30pm
Wednesday 9:30am - 6:30pm
Thursday 9:30am - 6:30pm
Friday 9:30am - 6:30pm

Telephone

+919910147174

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