Hey Iceland - Your local travel agent

Hey Iceland - Your local travel agent Discover the Icelandic countryside! Discover the real Iceland with us!

Hey Iceland is an award winning travel agency with over 30 years of knowledge and expertise in travel in the Icelandic countryside. Whether you want an adrenalin-filled adventure or a serene and peaceful experience, we‘ve got the perfect vacation for you! Our story goes back to 1965 when five farms were chosen to rent out rooms to curious explorers who wanted to experience farm holidays in Iceland

. Slowly, more farmers joined the trend and in 1980 the Icelandic Farm Holidays Association was formed by farmers to define service values and quality standards with the overall aim of developing a sustainable tourism industry in rural areas of Iceland. The Icelandic Farm Holidays Association founded a travel agency by the same name in 1991 to handle the growing number of bookings and promote the members’ services as the official booking office. The travel agency is still majority-owned by the farmers themselves, meaning that profits stays local! In 2016 the name of the travel agency was changed to Hey Iceland to reflect better our diverse range of tours, activities, and services that we now provide as well as our vast network of accommodations that represent more than 5.000 beds and form the base of operation. Despite the name change, everything else stayed the same, and we promise to remain true to our history and roots as well as our reputation for high-quality standards in all our operations.

AROUND ICELAND ON A ROAD TRIP OF A LIFETIME 🚙Get ready for an adventure you’ll never forget — a classic self-drive journ...
19/08/2025

AROUND ICELAND ON A ROAD TRIP OF A LIFETIME 🚙

Get ready for an adventure you’ll never forget — a classic self-drive journey around Iceland that promises jaw-dropping scenery, epic moments, and total freedom.

Our self-drive tours are made for independent spirits — perfect for travelers who want to move at their own pace, chase their own adventures, and experience Iceland in the most immersive way possible while they can access assistance and a virtual guide when ever is needed who makes sure nothing gets missed.

🗓️ Available from May 1 to September 30

https://www.heyiceland.is/search-result/?availabledatefrom=05.06.2025&availabledateto=06.06.2025&keyword=Around%20Iceland

TURN YOUR ICELAND WINTER DREAM INTO REALITYThis winter, let the magic of Iceland become your next great adventure — with...
05/08/2025

TURN YOUR ICELAND WINTER DREAM INTO REALITY

This winter, let the magic of Iceland become your next great adventure — without the stress of planning. Our tailor-made tours are crafted to take the hassle out of travel, so all you have to do is board the plane and enjoy the journey.

From cozy accommodations to car rentals and incredible winter activities, we take care of every detail. Our travel experts design your trip around your preferences — hotel comfort, travel style, trip length, and more — to create a fully personalized itinerary that fits you perfectly. With the best routes, hand-picked experiences, and full support along the way, including essential winter driving tips as well as assistance during your trip.

See top comment for further details 👇✨

WITNESS THE TOTAL SOLAR ECLIPSE IN ICELAND - August 12, 2026 A once-in-a-lifetime event is coming — and there’s no bette...
29/07/2025

WITNESS THE TOTAL SOLAR ECLIPSE IN ICELAND - August 12, 2026

A once-in-a-lifetime event is coming — and there’s no better place to see it than Iceland.

Join us for custom tours and self-drive adventures designed to put you in the perfect spot to experience the eclipse in all its glory.

✨ Limited spots available. Don’t miss the magic! See top comment below 👇

A total solar eclipse will occur in Iceland on august 12th 2026. Iceland is the perfect place to experience this natural phenomenon, so join us for a once-in-a-lifetime experience with our custom tours and self-drive packages

WHAT HAPPENS THE FIRST WEEKEND IN AUGUST IN ICELAND?Festivals, Campers & More Beers Than People!Across the country, fest...
22/07/2025

WHAT HAPPENS THE FIRST WEEKEND IN AUGUST IN ICELAND?

Festivals, Campers & More Beers Than People!

Across the country, festivals pop up like mushrooms after rain. The most famous one is probably Þjóðhátíð in Vestmannaeyjar (The Westman Islands), where half the nation seems to teleport with tents, glowsticks, and enough party spirit to power Iceland for a week. It’s like Coachella... if Coachella had puffins, lava fields, and possibly your aunt in a wool sweater doing karaoke.

FIND OUT MORE IN TOP COMMENT BELOW! 👇

DISCOVER THE MAGIC OF ICELAND IN 6 UNFORGETTABLE DAYSExperience the trip of a lifetime as you explore Iceland’s most bre...
15/07/2025

DISCOVER THE MAGIC OF ICELAND IN 6 UNFORGETTABLE DAYS

Experience the trip of a lifetime as you explore Iceland’s most breathtaking natural wonders—majestic waterfalls, erupting geysers, ancient glaciers, mirror-like lagoons, dramatic fjords, and snow-capped mountains.

This classic self-drive road trip is designed especially for first-time visitors, guiding you through charming villages and iconic landmarks while giving you the freedom to explore at your own pace. In under a week, you’ll see the very best of Iceland—an adventure you'll remember forever.

Explore our options in this linke

https://www.heyiceland.is/tours/detail/945/highlights-of-iceland

🐧 PUFFIN SEASON IS HERE - AND ICELAND IS THEIR PLAYGROUND! 🌿Looking to spot Iceland’s most charming inhabitant? Check ou...
09/07/2025

🐧 PUFFIN SEASON IS HERE - AND ICELAND IS THEIR PLAYGROUND! 🌿

Looking to spot Iceland’s most charming inhabitant? Check out one of our most popular blogs about the top puffin-watching spots in Iceland – whether you want an easy day trip from Reykjavík or a remote adventure in the wild East. IN TOP COMMENTS BELOW.

✨ Our top 5 places to see puffins:

1. Akurey & Lundey – Boat trip + puffins = unforgettable Reykjavík moment
2. Vestmannaeyjar (Westman Islands) – Europe’s largest puffin colony.
3. Ingólfshöfði – Wild, windswept, and packed with puffins – only accessible by tractor tour!
4. Papey Island – Off the beaten path and pure peace
5. Borgarfjörður Eystri – Close-up views and wooden walkways = nature + comfort

For more information check out the blog in top comment below 👇

📸 Don’t forget to bring your camera – puffins have serious modeling skills.


"

20% OFF TOURS TILL MIDNIGHT! Our Midsummer offer is about to end tonight! So if you've been thinking about a break from ...
01/07/2025

20% OFF TOURS TILL MIDNIGHT!

Our Midsummer offer is about to end tonight! So if you've been thinking about a break from the heat and enjoy the bright and cool summer nights in Iceland. Now is the chance!

Discount's valid for all tours this summer and through September.

Link in top comment. ☀

24/06/2025

LAST-MINUTE MIDSUMMER NIGHT'S DREAM IN ICELAND?

Experience the magical Icelandic summer with our 20% last-minute offer for travel through September. Book on or before July 1st.

Link in top comment and in bio ☀

JÓNSMESSUNÓTT: ICELAND'S MIDSUMMER MADNESS🗓️ June 23 — one magical night when Iceland says, “Let’s get weird.”According ...
20/06/2025

JÓNSMESSUNÓTT: ICELAND'S MIDSUMMER MADNESS
🗓️ June 23 — one magical night when Iceland says, “Let’s get weird.”

According to folklore, on Jónsmessunótt:

🐄 Cows talk (though eavesdropping is ill-advised)
🧜‍♂️ Seals turn human and go full party-mode
🌿 Rolling naked in dew cures everything (allegedly)
🪨 Invisibility stones may appear — grab one to vanish (and ghost your tour group)
🧝‍♀️ Elves show up at crossroads, offering gifts. Say yes? Who knows what happens...

🇮🇸 3 THINGS TO DO AROUND SUMMER SOLSTICE
🌅 Midnight Sun Run – Race through Reykjavík under the glowing night sky
🎶 LÓA Festival – Music, food, and endless golden-hour vibes
🐧 Puffin Watching – June is puffin prime time. Fluffy, photogenic, and mildly judgmental.

✨ Whether you're chasing elf gifts, running in the dew, or searching for invisibility rocks, Jónsmessunótt proves Iceland knows how to keep it magical. Come for the folklore, stay for the puffins. Have a look at our tours in top comment below.

TODAY IS THE ICELANDIC INDEPENDENCE DAY! 🇮🇸Icelandic Independence Day is celebrated on 17 June each year. It is a nation...
17/06/2025

TODAY IS THE ICELANDIC INDEPENDENCE DAY! 🇮🇸

Icelandic Independence Day is celebrated on 17 June each year. It is a national holiday in Iceland, commemorating the country’s independence from Denmark and the establishment of the Republic of Iceland in 1944.

🇮🇸 Celebrations and Traditions

Ceremonies: The main national ceremony usually takes place in Reykjavík, featuring speeches, parades, and a reading of poetry. A woman dressed as Fjallkonan (the "Lady of the Mountain") recites a patriotic poem.

Fjallkonan: This iconic figure represents the spirit and nature of Iceland. She wears a traditional costume and speaks to the people, invoking national pride and unity.

Parades and Music: Towns across the country hold parades, with marching bands, flag-bearers, and colorful costumes. There's a strong family atmosphere, and music plays a big role.

Family Festivities: Icelanders gather for concerts, games, street theater, and outdoor activities. It's a popular day for children’s entertainment, ice cream, and enjoying summer weather (Icelandic summer weather 🙂 )

DISCOVER THE ULTIMATE ICELAND ADVENTURE!Embark on an unforgettable journey through Iceland’s most spectacular landscapes...
10/06/2025

DISCOVER THE ULTIMATE ICELAND ADVENTURE!

Embark on an unforgettable journey through Iceland’s most spectacular landscapes. This once-in-a-lifetime trip takes you along the iconic Ring Road and beyond — into the breathtakingly remote Westfjords and the magical Snæfellsnes Peninsula.

Witness glaciers, volcanoes, steaming hot springs, thundering waterfalls, black sand beaches, and abundant wildlife.

This is the most complete and awe-inspiring way to experience Iceland within our COMPLETE ICELAND tour — the adventure of a lifetime awaits!

🗓️ Available from May 1 to September 30.

Link in top comment below! 👇

EXPLORE THE AMAZING SOUTH OF ICELANDEnjoy the best of South Iceland on this short break self-drive tour combining relaxi...
27/05/2025

EXPLORE THE AMAZING SOUTH OF ICELAND

Enjoy the best of South Iceland on this short break self-drive tour combining relaxing stay in the beautiful countryside with a day in the colorful and quirky Reykjavík. You get to discover the famous 'Golden Circle' and the stunning waterfalls, volcanoes and glaciers along the South Coast. Exciting activities can be added, if you want little more action, like horsback riding, riverrafting or a snowmobile trip!

Every stop is a moment, every view a memory ✨📸

Available from 1 May to 30 September.

Link to more information in top comments below

Address

Síðumúli 2
Reykjavík
108

Opening Hours

Monday 09:00 - 16:00
Tuesday 09:00 - 16:00
Wednesday 09:00 - 16:00
Thursday 09:00 - 16:00
Friday 09:00 - 14:00

Telephone

+3545702700

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    Norðurflug

    Nauthólsvegur 58d, Building 313, Reykjavik Domestic Airport

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Discover the real Iceland with us!

Hey Iceland is an award winning travel agency with over 30 years of knowledge and expertise in travel in the Icelandic countryside. Whether you want an adrenalin-filled adventure or a serene and peaceful experience, we‘ve got the perfect vacation for you!

Our story goes back to 1965 when five farms were chosen to rent out rooms to curious explorers who wanted to experience farm holidays in Iceland. Slowly, more farmers joined the trend and in 1980 the Icelandic Farm Holidays Association was formed by farmers to define service values and quality standards with the overall aim of developing a sustainable tourism industry in rural areas of Iceland.

The Icelandic Farm Holidays Association founded a travel agency by the same name in 1991 to handle the growing number of bookings and promote the members’ services as the official booking office. The travel agency is still majority-owned by the farmers themselves, meaning that profits stay local!

In 2016 the name of the travel agency was changed to Hey Iceland to reflect better our diverse range of tours, activities, and services that we now provide as well as our vast network of accommodations that represent more than 5.000 beds and form the base of operation. Despite the name change, everything else has stayed the same, and we promise to remain true to our history and roots as well as our reputation for high-quality standards in all our operations.