12/08/2026
White Truffle season starts long before the first truffle is unearthed.
And for us, October starts now.
After more than four decades in the truffle business, we have learned not to judge a season by its first harvest.
You start reading it much earlier. In the soil. In the weather. In the signals nature gives you.
And right now, some of those signals are encouraging.
Across many key truffle-growing areas, groundwater reserves are at good levels, an important foundation as we approach the crucial months for White Truffle.
What would we like to see next?
Rain. 🌧️
Not too much. Not too little. Well-distributed rainfall capable of restoring moisture to the upper layers of the soil, while supporting the delicate natural process taking place underground.
Of course, truffles have never been fond of easy predictions.
Experience teaches you to observe, wait and never rush to conclusions.
But October is getting closer.
And for premium distributors and fine-dining restaurants working with fresh White Truffle, the 2026 season is already worth watching.
It could be wonderfully generous. Or remarkably challenging.
For now, a little rain dance might be a perfectly reasonable business strategy.
