Conflux - User Experience Research & Design

13/05/2026

What Does B2B Content Marketing Look Like in 2023?

We’ve been watching and listening and have seen some themes emerge for B2B content marketing — trends that will likely continue beyond 2023.

13/05/2026

10 UX and UI Design Trends that Dominate 2023 and Beyond

Time to take a look and the user interface at UI and UX design trends and make them a source of inspiration. Learn about top 7 trends.

06/05/2026

The Difference Between Zero-Party, First-Party & Third-Party Data

We share what savvy B2B marketers need to know when it comes to zero, first, and third-party data in 2023.

29/04/2026

What Is Content? And How Does It Launch the Success Of B2B Marketing?

Content is the basis of content marketing… but what is it? Learn all you need to know about this fundamental marketing component.

29/04/2026

How to improve your UX designs with Task Analysis

One of the most important steps in the Design Thinking process that is often employed as standard practice in UX design is to define the users’ problems. What does this mean?

21/04/2026

Vuoi elevare la qualità della tua UX Research sfruttando il potenziale dell’AI?
Il nostro corso pratico in 3 lezioni ti insegna a integrare l'Intelligenza Artificiale in ogni fase del processo: dal protocollo di ricerca fino alla definizione degli insight strategici.

Ecco cosa andremo a costruire insieme:
Lezione 1: Creazione di un protocollo di ricerca AI-assisted.
Lezione 2: Framework operativo per l'analisi dei dati qualitativi.
Lezione 3: Estrazione di insight e main insight basati sui dati.

DETTAGLI DEL CORSO:
Date: 6, 13 e 20 maggio
Orario: 17:30 – 19:30
Modalità: Online
Requisiti: ChatGPT Plus o Claude Pro attivo.

Non limitarti a raccogliere dati, impara a trasformarli in decisioni di business.
:point_right: Iscriviti ora al link nel primo commento!

15/04/2026

Building a culture of experimentation

In the world of A/B testing, experimentation beats opinions. Here's a list of 6 measuring pillars you can use to build a culture of experimentation.

08/04/2026

3 Key Ways Authenticity In B2B Writing Helps Solve People Problems

Authenticity in B2B writing is more than a buzzword. Explore what authenticity really means and why B2B marketing should focus on solving people problems.

08/04/2026

Powerful Microinteractions to Improve Your Prototypes

Microinteractions are rarely noticeable until they’re notactually there. To make your prototype come alive, use these microinteractions.

04/04/2026

Le uova si nascondono, le informazioni no.
La nostra UX Rule di Pasqua è semplice: non far cercare agli utenti quello che puoi rendere evidente. Il design deve semplificare i processi, non trasformarli in una caccia al tesoro.
Buona Pasqua da tutto il team Conflux.