03/07/2025
As the founder of Asgunfa, a boutique travel company rooted in Morocco, I joined a powerful panel to explore how tourism in the Mediterranean can be both bankable and sustainable — creating meaningful jobs, preserving cultures, and shifting how travelers engage with the region.
From partnering with women-led cooperatives in the Atlas Mountains to reimagining luxury travel through purpose and storytelling I designed experiences that generate profit with purpose.
Huge thanks to
for the invitation and making this space possible.
The main takeaway is that the solutions already exists in other Mediterranean regions, the regions need to collaborate for a more inclusive tourism.
Discovered amazing projects like and met amazing humans
