
26/05/2025
In April, Tellart co-hosted a talk event “Crafting Experiences—Sensory Spaces and Cultural Narratives at Expo” with WOW at AXIS Gallery in Tokyo’s design district.
This event brought together two design studios, Tellart (NL) and WOW (JP) who are each crafting visitor experiences of two pavilions each for Expo 2025 Osaka, Kansai.
Both studios shared their journey from concept to ex*****on. Tellart’s Technology Director, Sabrina Verhage and Creative Business Development, Tristan Hupe-Guimarães talked about our two pavilions.
🇵🇭 The Philippine Pavilion began with deep research into nature, culture, community, and hospitality—elements that interweave to reflect the country’s rich cultural tapestry. The resulting installations aim to spark a joyful sense of connection with the Philippines’ biodiversity and cultural diversity.
🇳🇱 The Netherlands Pavilion was conceived holistically, where every element from materials to spatial design, contributes to a unified story about water, innovation, and the Dutch spirit of collaboration. It embodies the principle of Common Ground, where architecture and experience become one.
Thank you so much for all the guests, our inspirational friend/collaborator WOW () and the AXIS gallery.
Please also check out the AXIS magazine ( ) April issue to learn more about our pavilions!
For more information about Tellart and our projects, please visit our website from the link in bio.