23/07/2026
Tourism Development Plan Technical Working Group Conducts Tourism Site Mapping and Community Dialogues in Monteclaro and Naibuan
As part of the preparation for the formulation of the Municipality of San Jose's Tourism Development Plan, under the leadership of Mayor Rey C. Ladaga, the Tourism Development Plan Technical Working Group (TWG) conducted a series of tourism site mapping activities, community dialogues, and cultural property identification in Barangays Monteclaro and Naibuan.
The initiative forms part of the municipality's continuing efforts to establish a comprehensive, sustainable, and community-based tourism development framework. Through the Municipal Tourism, Culture and the Arts Office, the activity aimed to identify and document existing and potential tourism destinations, cultural resources, and natural attractions that may contribute to the growth of the local tourism industry.
During the field validation and tourism site mapping activities, the TWG identified several destinations with significant tourism potential.
Among these are the Bato Ili Buhid Mangyan Community in Barangay Monteclaro and the Naibuan Mangyan Community in Barangay Naibuan, both of which embody the rich cultural heritage, traditions, and way of life of the Mangyan people. The team also documented natural attractions, including Arapay Falls and several smaller waterfalls, which have strong potential for future ecotourism development.
To ensure that tourism development remains inclusive and culturally responsive, the TWG conducted community dialogues with local leaders, residents, and other stakeholders. These consultations provided an avenue for community members to share their insights, concerns, and aspirations regarding the future direction of tourism development in their respective areas.
Recognizing the importance of safeguarding Indigenous Peoples' rights and cultural heritage, the TWG also prioritized consultations with the Mangyan communities. The discussions focused on ensuring that future tourism initiatives will not lead to the exploitation or misrepresentation of Indigenous culture, traditions, and knowledge systems.
This approach is consistent with the principles of Free, Prior and Informed Consent (FPIC) and highlights the importance of meaningful participation by Indigenous communities in any tourism-related initiative that may affect their ancestral domains, cultural resources, and way of life. Through continuous dialogue and collaboration, the TWG seeks to promote tourism development that respects cultural integrity while creating opportunities for local communities.
In addition, the identification and documentation of cultural properties were undertaken to ensure that significant heritage resources, cultural landscapes, traditions, and community assets are properly recognized and considered in the planning process.
The information gathered through the tourism site mapping, community dialogues, and cultural property identification activities will serve as important baseline data in the formulation of the Tourism Development Plan. Through this initiative, the Tourism Development Plan Technical Working Group aims to establish a strategic roadmap that balances tourism growth with environmental conservation, cultural preservation, and community empowerment, ultimately contributing to the sustainable development of the Municipality of San Jose.