Wizard of Ads Partners

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Wizard of Ads Partners The Wizard of Ads Partners help turn small businesses into big businesses. With 1320+ years of collective experience under Roy Williams, they know a few things.

My firsthand experience with window quotes reflects what I knew from marketing studies. Protect trust at all costs.
10/29/2026

My firsthand experience with window quotes reflects what I knew from marketing studies. Protect trust at all costs.

We came home from a recent trip to find that our youngest daughter, who still lives across the hall from us, had gone on a cleaning binge while we were gone. Unfortunately, she pulled her bed away from the wall only to find what looked like dirt

Reading car magazines as a kid led me to buy a Movado decades later. Can social media play that long game?
10/28/2026

Reading car magazines as a kid led me to buy a Movado decades later. Can social media play that long game?

I sat in the middle school library, on a slightly uncomfortable chair at a round table, with the latest Car and Driver magazine. (October 1980) It was English class, and they wanted us reading. The teacher didn’t care what we read as long as we were reading. Being a car guy at an early age, I

It's not enough to get a laugh. You need to get remembered and called months from now.
10/27/2026

It's not enough to get a laugh. You need to get remembered and called months from now.

Watch above or read below. Cute and clever gets you watched. A campaign gets you remembered. And in a business where they don't need you until the day they really need you—remembered is the only one that pays the light bill. Most businesses think they have an advertising problem. They don't. They ...

Donkey Kong was supposed to feature Popeye but (luckily) they had the wrong license.
10/27/2026

Donkey Kong was supposed to feature Popeye but (luckily) they had the wrong license.

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There’s a limited number of prospects searching for what you provide each day. What do you do after you hit the ceiling?...
10/22/2026

There’s a limited number of prospects searching for what you provide each day. What do you do after you hit the ceiling?

You finally get that seat in that brand-new rental car adjusted to fit you; now you have to delete those last fourteen phones from the memory so you can connect yours. You adjust the mirrors as best you can and head for the exit, handing over your driver's license on the way out. Freedom. Hey Siri,

They’re in a category where no one advertises, so awareness goes a long way.
10/22/2026

They’re in a category where no one advertises, so awareness goes a long way.

Watch above or read below. Matthew Burns: I'm going to say it again... SameDayHandyman.CA Stephen Semple: SameDayHandyman.CA Matthew Burns: Okay. So pretty simple, kind of clean. You know exactly what they do. If something's broken now and it's not something I'm capable of fixing and I need somebody...

Do 3 things before making a judgment, whether it's the system, the process, or the person: Ask, Teach, and Own.
10/22/2026

Do 3 things before making a judgment, whether it's the system, the process, or the person: Ask, Teach, and Own.

  When an employee fails to solve a critical issue, the default management reaction is often rushing to termination. Recounting a costly situation where an agreed-upon sales fix stalled for six weeks, the Connect & Convert team

Simplicity wins. It's what makes people stop, feel, and remember.
10/21/2026

Simplicity wins. It's what makes people stop, feel, and remember.

Dear Reader, If people don’t remember you, you didn’t win. They may have understood you. They may have agreed with you. They may have said, “That makes sense.” And then they forgot you. Businesses easily confuse clarity with effectiveness. They explain more. They add more. They try harder to...

300 restaurants might not sound like a billion dollar empire, but you'd be wrong.
10/19/2026

300 restaurants might not sound like a billion dollar empire, but you'd be wrong.

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AI has no idea how many billboards, radio ads, or TV ads anybody is running. That's huge.
10/16/2026

AI has no idea how many billboards, radio ads, or TV ads anybody is running. That's huge.

“Do you use AI?” That’s the question I hear over and over again, but if you say “No,” you are somehow not with it. You’re not one of the cool kids. You obviously don’t know what’s happening. You’re inefficient and outdated. The reality is, I use AI every day. So the answer is, “Y...

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16221 Crystal Hills Drive
Austin, TX
78737

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