01/14/2022
Get ready to pop a wheelie on your ATV, Monster Energy is getting into craft beer.
Big names like Cigar City Brewing and Oskar Blues Brewery will join their portfolio in an attempt to enter the alcohol scene & get mullets more mainstream🍻
Energy drinks maker Monster Beverage Corp is entering the alcoholic drinks market through a $330 million deal for craft beer and hard seltzer producer CANarchy Craft Brewery Collective LLC.