Press Release Development:
Whether your company is launching a new product or just closed a major deal, announcing it the right way is imperative in getting media coverage. Many reporters will delete press releases because they are boring, use words no one understands or they bury the lead. Valerie Bell & Associates will work with you to craft your story, create appropriate quotes and deliver a re
lease rich in key words to increase web traffic. Reputation Management:
The best strategy to counter negative news or blog comments is to make sure you are doing positive things before the bad news happens. As your company grows, part of your success is how you are perceived by your customers, peers and community. Valerie Bell & Associates can help you develop a strategy that builds a positive reputation so that when a crisis occurs, you are well positioned to manage through the storm. Integrated Marketing Strategies:
The best chance at creating a successful PR campaign is using an integrated marketing approach. That means combining your “free media” opportunities with some paid ones, utilizing social media and making sure your web site is search engine optimized. Valerie Bell & Associates can help you navigate through the all the options and create a targeted plan that works for your industry and your audiences. Product Launch Services:
You are busy enough without having to plan all the details of your product launch. Whether it’s a press conference or a special event announcing your new product, Valerie Bell & Associates will provide turn-key service for your event from invitations to event management to public relations. Recent Clients:
Valerie Bell & Associates has experience in a variety of industries from real estate, restaurants and retail, to banking, technology and healthcare. That broad range gives us the ability to think strategically and be creative when it comes to building your brand.