The Diamond Awards, formerly know as the Duval Diamond Awards, was once dubbed the ghetto Grammy’s. It was originally established as a way to celebrate, not only the major artists in the industry from the south, but also AND mainly to put Duval on the map. It was Bigga Rankin’s way of giving Duval artists an equal playing field and to help launch their career’s into stardom. Artists that have grac
ed the stage and that have been recipients of Diamond Awards have gone on to mega stardom. The tradition continues, as Diamond Awards are always held in Duval and as always, the week leading up to the main event is the Cool Running DJS reunion, which is a celebration unlike any other. Diamond Awards “Building Legacies through Generations.” Bigga Rankin is the streets A&R, he has broken various artists and tracks. By keeping his ear to the street, Bigga has awarded some of today’s major artists, before they went on to MAJOR status. This is not your average awards show, this is a prediction of what’s coming next in the music industry. Not only have the artists been awarded, but some of today’s major label execs also have in their home a Diamond Award aka Duval Diamond for our early winners. Join us and get the inside scoop on what the music industry will be doing next. Diamond Awards “Greatness Over Time”
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