Enjoy Jefferson County Wisconsin Tourism

09/04/2026

🦉 September 4 is National Wildlife Day! Today is a great opportunity to raise awareness about wildlife conservation and endangered species—and to celebrate the incredible animals that share our world. 🌎

Celebrate by getting outside for a hike, picking up litter to help keep our natural spaces clean, or making a donation to a reputable conservation organization like the World Wildlife Fund.

🌿 What animal do you hope to spot the next time you’re outside? Tell us in the comments! 👇

To learn more about animal conservation, head to https://mywisconsinwoods.org/questions/healthy-woods/wildlife/?fbclid=IwY2xjawUHskhwZG9mAWV4dG4DYWVtAjEwAGJyaWQRMVZoNVBoYUx3bnlxQ0hEWFBzcnRjBmFwcF9pZBAyMjIwMzkxNzg4MjAwODkyAAEegU474dXh_xarl4kC6Wcbyh2boMZ9Yxa0ppSDBmyk6NwowFnYrgMZDyyPemg_aem_LFb5OproGi1W35oR_QNsGQ



📸Ivan K. Fox via Unsplash

09/03/2026

We are ON for tonight! See you at 6:30pm!

🎶🎵Thursday, September 3rd is the Final Concert in the Park for the summer! Join us for Premier Night, featuring Twist Of Fate Rocks playing a mix of Rock, Country, and Pop at Rotary Waterfront Park. To make up for a missed week, we are also pulling two raffle winners!

🎤The concert starts at 6:00pm, with beverages and concessions available at 5:30. Come join us for Happy Hour as we close out a great season!

Shout out to our sponsors for this week:
PremierBank
St. Coletta of Wisconsin
RHerbies BAR LLC

09/03/2026

🎶🎵Thursday, September 3rd is the Final Concert in the Park for the summer! Join us for Premier Night, featuring Twist Of Fate Rocks playing a mix of Rock, Country, and Pop at Rotary Waterfront Park. To make up for a missed week, we are also pulling two raffle winners!

🎤The concert starts at 6:00pm, with beverages and concessions available at 5:30. Come join us for Happy Hour as we close out a great season!

Shout out to our sponsors for this week:
PremierBank
St. Coletta of Wisconsin
RHerbies BAR LLC

08/31/2026

🎶 Live Music Alert! 🎶
Join Us for Premier Night featuring Twist Of Fate Rocks! It's the final concert of the season, and you won't want to miss your last chance!

🗓 Thursday, September 3rd
⏰ 6:30-8:30 PM
📍 Rotary Waterfront Park, Jefferson
🎟 FREE & open to the public
🍔 Food available for purchase starting at 5:30 PM, courtesy of Jefferson Main Street Association Inc
🍹🍹Drinks available for purchase starting at 5:30 PM, courtesy of PremierBank.
🛻 Bring your family, friends, and lawn chairs — and soak in a beautiful Wisconsin summer night with great music and good company by the river!
🎟Raffle every week at 7:30 PM, tickets are $20/each.
💸Bring cash or there is an ATM available at Rock Bottom Express.
📲 Make sure you like and follow us to stay in tune with all the live music happening at Rotary Waterfront Park for the rest of the summer!

Shout out to our sponsors for this week at Rotary Waterfront Park:
PremierBank
St. Coletta of Wisconsin

08/31/2026

🏁 What a great weekend at Jefferson Speedway!

The Jefferson Area Chamber of Commerce and Jefferson WI Tourism joined the University of Wisconsin-Whitewater UW-Whitewater College of Business and Economics this past weekend for the unveiling of #23 and the “Driving Innovation 50.”

It was the perfect way to experience “We’re Going Outside” with the family! 🏎️💨 From various classes of cars racing around the track to driver interviews, concessions, and plenty of excitement, there was something for everyone to enjoy.

Looking for a fun way to spend an evening? Jefferson Speedway is the place to be! Bring the family, enjoy the racing action, and make some memories. 🏁

08/28/2026

Jefferson County, Wisconsin put together a list of 10 local places worth a visit! How many have you been to?

Read all about the 10 places here:
https://www.jeffersoncountywi.gov/news_detail_T7_R150.php?fbclid=IwY2xjawT9MaFwZG9mAWV4dG4DYWVtAjEwAGJyaWQRMU53czRmenpTbVVlbnRjcmVzcnRjBmFwcF9pZBAyMjIwMzkxNzg4MjAwODkyAAEeYXNHjzDzXbEr6_PuzpzQ6EWOj1ixZraKZjDS2R2pIfeoi_2NOAACnUXiwXY_aem_sJCvd-HhAWIrDFpJ4-moHA

Jefferson County, Wisconsin is filled with places that are historic, unexpected, scenic and—sometimes—a little quirky. Here, you can eat a burger cooked at a stand with more than a century of history, explore one of Wisconsin’s most significant archaeological sites, watch a movie under the sta...

08/27/2026

🎶🎵Thursday, August 27th's Concert at Rotary Park features Ultimate Legends Band for the Neil Diamond & Elvis Tribute Night!! The concert starts at 6:00pm, with beverages and concessions available at 5:30!

🥩Steak Dinners will be available again at this week's concert. A portion of the proceeds will benefit the Randy Schopen Memorial Foundation.

Shout out to our sponsors for this week:
Alden Estates of Jefferson
Home Instead of Jefferson County

08/26/2026

Before school takes over your life: one last family adventure at Aztalan State Park. Walk through Wisconsin's oldest town (dating back to 900 A.D.), let the kids explore ancient mounds, and turn it into a history lesson they'll actually remember. Two easy miles along the Crawfish River. Picnic included. 🏛️

08/24/2026

🎶 Live Music Alert! 🎶
Join Us for Ultimate Legends Band - Neil Diamond & Elvis Tribute

🗓 Thursday, August 27th
⏰ 6:00 – 9:00 PM
📍 Rotary Waterfront Park, Jefferson
🎟 FREE & open to the public
🍔 Food available for purchase starting at 5:30 PM, courtesy of Jefferson Main Street Association Inc
🍹🍹Drinks available for purchase starting at 5:30 PM, courtesy of the Jefferson Live Music Foundation.
🛻 Bring your family, friends, and lawn chairs — and soak in a beautiful Wisconsin summer night with great music and good company by the river!
🎟Raffle every week at 7:30 PM, tickets are $20/each.
💸Bring cash or there is an ATM available at Rock Bottom Express.
📲 Make sure you like and follow us to stay in tune with all the live music happening at Rotary Waterfront Park for the rest of the summer!

Shout out to our sponsors for this week at Rotary Waterfront Park:
Alden Estates of Jefferson
Home Instead of Jefferson County

08/24/2026

Looking for something your friends haven't done a thousand times? Kayak to Goat Island 🐐 and prove Jefferson has the most unique weekend plans around.

Kayak rentals are available through Instapaddle:
www.instapaddle.com

How to rent:
Select your rental location: Riverview Kayak Launch (Goat Island)
Choose your equipment and rental duration
Complete the waiver and payment
Unlock your equipment and enjoy! ⛵
Paddles and life jackets are provided in the main cabinet.
Need assistance? Contact The Surf Shack at 715-630-7764


Friends of Goat Island