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VisitMidland Midland is the perfect place to begin your adventure in West Texas. Midland is a thriving community of more than 111,000 people. Let us do the legwork for you!

Our city features over 185,000 square feet of meeting space, many unique museums, delicious food, and exciting music and nightlife. The Permian Basin, of which Midland is the geographic center, is said to contain 16%+ of the nation’s oil reserves. Midland brings together everything travelers want in a modern city without the inconvenience of traffic congestion. Our city is synonymous with Texas high school football, Midland and Odessa having inspired Friday Night Lights. Midland is a city where the possibilities are as endless as our horizons. VisitMidland provides incentives for meeting planners, event rights holders, and tour operators to ensure ease of planning and a successful event. VisitMidland provides a number of complimentary services that range from securing group rates at Midland hotels, attractions, and event planner assistance. Submit a request for proposal: www.visitmidland.com/submit_rfp1

🎉🏌️Golfers, great news! The Courses at Hogan Park have some new upgrades, and you’ll love them. These exciting features ...
10/22/2026

🎉🏌️Golfers, great news! The Courses at Hogan Park have some new upgrades, and you’ll love them. These exciting features and fresh touches make each hole even better and will help you elevate your golf game. Next up, a sparkling makeover to the Roadrunner Course. Starting October 30th, come out and experience the new and improved Quail Course! ⛳🏞️

📍 Location: Hogan Park Golf Course, Midland, TX

📅 Open daily

⏰ Tee times: Sunrise to sunset

Things are getting spooky in Midland!Grab your friends and family and head out to Cactus Sourdough Co. Boo Fest at the M...
10/22/2026

Things are getting spooky in Midland!

Grab your friends and family and head out to Cactus Sourdough Co. Boo Fest at the Museum of the Southwest! It’s the perfect way to get into the Halloween spirit and enjoy some festive fun right here in Midland. 🧡

Make plans to join the fun and celebrate spooky season with the community!

Jennifer Quintela, Sports Sales Manager at Visit Midland, is still buzzing from an incredible experience at the Sports E...
10/21/2026

Jennifer Quintela, Sports Sales Manager at Visit Midland, is still buzzing from an incredible experience at the Sports ETA 4S Summit in Fort Worth!

Beyond the actionable educational sessions and industry insights, what truly stood out was the power of community. Finding your "tribe" in the sports events and tourism industry is something special. Connecting with professionals who share the same energy, drive, and vision for their communities makes all the difference.

She returned to West Texas with fresh insights, actionable strategies, and genuine friendships that will last well beyond the conference floor. Jennifer is grateful for the Sports ETA community and the opportunities to grow both personally and professionally. She’s already looking forward to the next summit and invites anyone passionate about the sports events and tourism industry to connect and share ideas!

Experience an unforgettable evening with the West Texas Symphony - Haunting Halloween Harmonies at the Wagner Noël Perfo...
10/19/2026

Experience an unforgettable evening with the West Texas Symphony - Haunting Halloween Harmonies at the Wagner Noël Performing Arts Center on Saturday, October 24. Enjoy a night of spook-tacular orchestral music, Halloween-inspired fun, and hauntingly beautiful performances that are perfect for the season. The concert begins at 7:30 PM.

Celebrate Halloween with one of Midland's most unique live entertainment experiences! 👻🎶

Don't miss your chance to experience the "Julia Child: Chef for Life" exhibit at Centennial Library in Midland—open now ...
10/17/2026

Don't miss your chance to experience the "Julia Child: Chef for Life" exhibit at Centennial Library in Midland—open now through January 9th! Whether you're a devoted fan or just curious, dive into the inspiring story of this culinary icon and her lasting legacy.

Explore interactive displays, rare historical artifacts, exclusive photos, and immersive themed rooms—perfect for foodies, families, and history buffs alike!

Special thanks to the FMH Foundation for making this unique culinary history experience possible in the Tall City!

🗓️ October 2, 2026 – January 9, 2027

📍 Centennial Library, 2503 W Loop 250 N, Midland, TX 79705

⏰ Monday–Saturday, 10 AM – 7 PM

🎉 Your weekend plans start here! From live music and comedy to family fun, movies under the stars, sports, and unique lo...
10/16/2026

🎉 Your weekend plans start here! From live music and comedy to family fun, movies under the stars, sports, and unique local events, Midland has something happening all weekend long.

Friday, October 16 • Hudson Westbrook | 6 PM | Midland County Horseshoe
• Jerry Hart & Flatland | 7 PM | The Destination Midland
• Franco Escamilla “El Juicio” Tour | 7:30 PM | Wagner Noël Performing Arts Center

Saturday, October 17 • Chalk the Block | 10 AM | Energy Tower
• TCU Men’s Basketball Game at Midland College | 1 PM | Chap Center
• Cinema Under the Stars: Hocus Pocus | 7 PM | Wagner Noël Performing Arts Center

Sunday, October 18 • Bingo, Beats & Botanicals | 2 PM | Leyenda Coffee & Tequila
• Harvest Cup | 2 PM | Midland Polo Club

Check our website for more events and information!

🏈 THIS SATURDAY IN MIDLAND! 🏈Get ready for an exciting night of college football as the UTPB Falcons take on the Western...
10/15/2026

🏈 THIS SATURDAY IN MIDLAND! 🏈

Get ready for an exciting night of college football as the UTPB Falcons take on the Western Oregon Wolves at Astound Broadband Stadium on Saturday, October 17, 2026, at 6:00 PM CT.

Come cheer on the Falcons, enjoy the game-day atmosphere, and experience the energy of football under the West Texas lights. Whether you're a longtime fan or just looking for a fun weekend outing, this is a matchup you won't want to miss!

📅 Saturday, October 17, 2026
🕕 6:00 PM CT
📍 Astound Broadband Stadium, Midland, Texas
📺 Live streaming available via FloFootball

If there’s one thing Chef Edgar knows, it’s flavor—or should we say, flavour! 😋 For nearly two decades, he’s cultivated ...
10/14/2026

If there’s one thing Chef Edgar knows, it’s flavor—or should we say, flavour! 😋 For nearly two decades, he’s cultivated his craft in all things culinary. 👨‍🍳 His latest endeavor, Flavour Café, serves expertly crafted beverages ☕️, plus all sorts of yummy dishes that will have you coming back week after week. 🍽️ If you haven’t made your way to Wilco Tower to try out his amazing food and beverage offerings, this is your go-ahead to swing by and enjoy!

📍 Location:

Wilco Tower

415 W Wall Street, Ste. 104, Midland, Texas, 79701

⏰ Hours of Operation:

Monday–Thursday | 8:00 AM–2:00 PM 🕗
Friday | 8:00 AM–1:30 PM 🕗

THIS SATURDAY, Downtown Midland is about to get a whole lot more colorful!Join us for the 3rd annual Chalk the Block and...
10/12/2026

THIS SATURDAY, Downtown Midland is about to get a whole lot more colorful!

Join us for the 3rd annual Chalk the Block and watch Centennial Park transform as talented artists create vibrant chalk masterpieces right before your eyes! This family-friendly event is a celebration of creativity and community, making it the perfect way to spend your Saturday in Downtown Midland.

Bring the whole family, explore the artwork, enjoy the atmosphere and experience one of Midland’s most colorful community events. Whether you’re an art lover or simply looking for something fun to do, you won’t want to miss it!

📅 THIS SATURDAY, October 17
⏰ 10 AM – 4 PM
📍 Centennial Park | Downtown Midland

🍂🏌️👏 SOTX Fall Classic 2026 was a great success. We’re always humbled and grateful to support such an incredible cause t...
10/11/2026

🍂🏌️👏 SOTX Fall Classic 2026 was a great success. We’re always humbled and grateful to support such an incredible cause that positively impacts the lives of so many brave athletes. The Midland and Odessa communities came together in full force to make this weekend unforgettable one. Till next time! ⚾️🏊📣

Address

303 W. Wall Street, Suite 200
Midland, TX
79701

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+18006246435

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