Journey Beyond Travel

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Journey Beyond Travel

To discover how sustainable, luxury & customized travel combine, visit our website & join our journey

Journey Beyond Travel is Morocco's premier in-country local tour operator. We custom design cultural trips for couples, families, and small groups all with a focus on eco-friendly, sustainable, and responsible tourism. We invite you to go beyond the destination and into the heart of this fascinating country on a holiday unlike any other.

09/28/2026

Time to let you in on a little secret.

We’re kicking off a brand-new monthly conversation series for travel lovers: Journey with Friends.

First stop: Italy 🇮🇹

Join our host, Lucas M Peters alongside Italy expert and travel writer Alexei Cohen live from Rome. As the author of Moon guidebooks covering Rome, Florence, Venice, and Florence & Beyond, he’ll be bringing his insider perspective to our inaugural chat: Italy: A New Definition.

🗓 Tuesday, September 29, 2026
⏰ 1:00 PM Eastern / 10:00 AM Pacific

We’re keeping the group small so it feels like a real conversation, and we’d love to have you at the table.

Head to the link in our bio or visit italy.journeybeyondtravel.com to reserve your spot!

07/07/2026

Congratulations to our very own Lucas M Peters for the publication TODAY of the 4th edition of Moon Morocco. What a gem of an edition! Captivating, insightful, accurate and very much an act of love to Morocco! GRAB YOUR COPY! We’re ordering ours right now. (Available on Amazon)

06/29/2026

People often ask what originally pulled me to pack up my life and move to Morocco…

A huge part of the answer sits right in the middle of a Friday lunch table.

Real Moroccan cooking isn’t something you rush. It’s slow… patient… and full of surprises. Rich, savory meats, the sweetness of caramelized onions and raisins, and spices that warm you up without ever overpowering the dish.

But it’s never just about the food.

It’s pulling up another mismatched chair in a shady courtyard… passing around a massive platter of couscous… lingering over VERY sweet mint tea. That’s where you really get to know Morocco. It’s a culture built around gathering, sharing stories and making time for the people around you.

If Morocco is on your list—whether that’s next year or someday—I hope the new edition of Moon Morocco helps you experience moments like these for yourself. Inside you’ll find my favorite regional dishes, food traditions, and the places that make them unforgettable.

Moon Morocco (4th Edition) is out on July 7th! You can pre-order your copy through the link in bio.

06/25/2026

If you want to experience the streets of the Red City in a way that is definitely not for the faint of heart, you mount a vintage sidecar. It’s reminiscent of a 1938 BMW, sitting just inches off the cobblestones, and it forces you to channel your inner Indiana Jones the second the engine kicks over.

The scale of Marrakesh changes entirely when you’re skimming at eye-level with the market stalls. There is a palpable sense of adventure as you corner through the spice market, dodging the usual chaos, before zooming past the minaret of the Koutoubia Mosque. The sound of the traffic bounces right off the high, sun-baked clay walls of the alleyways.

If you want to experience the medina with this kind of energy (and find out how to pair it with a run through the outlying palm groves) you need the right blueprint.

You’ll find the exact coordinates, outfit names, and booking details for this experience in the Marrakesh section of the new book!!

06/22/2026

From the stone terraces above, the Chouara Tannery unfolds like a giant, ancient watercolor palette.

Men move between these deep concrete vessels, wading waist-deep in stone vats filled with pigeon droppings, ash, and natural dyes, indigo, saffron, poppy. It’s brutal, exhausting work, unchanged since the 11th century.

When people ask what makes this country endure, it’s this. It is the unyielding grip of tradition held in the hands of the people who refuse to let the modern machine erase their history. Every leather book cover, bag, or babouche has a lineage that passes through these waters.

If Morocco is on your list — for next year, or someday — get the newest copy of Moon
Morocco Travel Guide. Out on July 7th! Link in bio.

06/20/2026

Nearly 20 years ago, I started researching Morocco for my first guidebook. What I thought
would be a single project turned into a lifelong journey.

Since then, I've crossed mountain passes in winter, shared countless cups of mint tea,
gotten lost in medinas more times than I can count, met my Tangier-born wife, and had
kids, all of which continue to shape how I see this magical country.

On July 7, Moon Morocco 4th Edition officially launches.

Over the next few weeks, I'll be sharing some of the stories behind the book. The people,
places and experiences that never fully fit on the page.

I hope you'll join me!!

If Morocco is on your list — for next year, or someday — get the newest copy of Moon
Morocco Travel Guide. Out on July 7th! Link 👉
https://shorturl.at/7W03n

06/18/2026

Something cool is brewing and will be ready in 20 days.

20 days. One country. Thousands of stories.

Like a quick stop at a village barber shop that turns into a two-hour conversation over sweet mint tea, or navigating the labyrinth of a weekly souk where the scent of freshly ground cumin kicks up into the air 🌼☀️

Mark your calendar for July 7. You won’t want to miss this!!

If Morocco is on your list — for next year, or someday — check out the link 👉 https://shorturl.at/7W03n

06/06/2026

This , we’re reflecting on the impact that travel can have when it directly supports local communities and environmental stewardship.

In this video, our CEO Lucas Peters visits a tree nursery operated by the High Atlas Foundation, one of our long-standing partners in Morocco. Through this partnership, a portion of every Journey Beyond Travel trip supports the planting of indigenous and fruit-bearing trees that help restore landscapes, improve soil health, combat desertification, and create economic opportunities for local farming families.

What makes this project especially meaningful is the collaboration behind it. The nursery sits on land donated by Morocco’s Jewish community, It’s a joint effort that honors local heritage while helping the planet.

Climate change is one of the defining challenges of our time, but solutions often begin at the local level. Every tree planted represents an investment in healthier ecosystems, stronger communities and a more sustainable future.

Watch the full video on Youtube : https://youtu.be/C9w3W8HIv-k?si=xVrXwrHEvCR29-NZ

06/05/2026

At the heart of this year's Fez Festival of World Sacred Music is a powerful theme: "Guardians of Gesture and Heritage.”

As the Festival celebrates those who preserve living traditions, we are honored to support Culture Vultures' exhibition, titled Artisan Courtyard, in partnership with the Institut Français de Fès and Association Fès-Saïss. Through photography, artisan-made objects, tools, video, and sound, the exhibition offers an immersive look into Morocco's extraordinary craft traditions and the people behind them.

For Journey Beyond Travel, this sponsorship reflects values we have championed since our founding. We have long worked to connect travelers with artisan cooperatives, fair-trade initiatives, and master craftspeople whose skills are passed down through generations.

The stakes are high. Morocco's artisan sector represents up to 7% of national GDP, accounts for around 10% of tourism revenue, and exports approximately 1.2 billion dirhams (about $120 million USD) of handcrafted products annually, with nearly half destined for the United States. Yet many traditional crafts face challenges ranging from declining apprenticeships to increasing market pressures.

By supporting artisans, we help preserve knowledge, strengthen local economies, create opportunities for women (who make up 54% of the sector!) and ensure Morocco's remarkable handmade heritage continues to thrive.

Every handmade piece tells a story. Every purchase helps keep that story alive.

05/27/2026

If you walk out into the medina at 8:00 AM today, you’ll think you’ve stepped into an entirely different country.

The sound of mopeds, the shouting of vendors, and the packed crowds just vanish. The streets are completely, beautifully empty. The only thing you can hear is the morning prayers echoing from the minarets and the sound of your own footsteps on the cobblestones.

For a few hours, everyone is inside, crowded around a breakfast table in their finest clothes, hugging their families, pouring tea and enjoying the quiet.

It’s Morocco at its most peaceful and its most real.

Eid Mubarak to all of our travelers, friends, and families celebrating today. May your homes be full of warmth, laughter and light.

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