Visit Rochester

Visit Rochester Always sharing why Rochester, NY is a great place to live, work, learn, play and visit.
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A sales and marketing organization with initiatives to attract conventions, meetings, group tourism and leisure visitors to the Greater Rochester area. As the official tourism promotional agency for the community, Visit Rochester looks to area businesses as partners in marketing the community for tourism and economic development.

Happy June, Rochester. 🌈🌞✨This month brings live music and theatre, the Rochester International Jazz Festival, Father’s ...
06/02/2026

Happy June, Rochester. 🌈🌞✨

This month brings live music and theatre, the Rochester International Jazz Festival, Father’s Day fun, Juneteenth events, the start of Pride celebrations, and so much more to our community and we cannot wait!

What are you looking forward to this month? Let us know in the comments and check out the link below to start planning your June getaway to ROC now.

https://www.visitrochester.com/blog/post/things-to-do-in-rochester-this-june/



Rochester, NY | Things to Do Rochester | Western NY

05/29/2026

🍹🍸GIVEAWAY🍸🍹

Young Lioness of the West: An Immersive Cocktail Experience is coming to the Rochester Public Market on June 5, 2026 as part of the 13th annual Rochester Cocktail Revival, and you don’t want to miss this!

Follow along with Rochester-based performance company Cat + The Coyote as performers take guests through an immersive theatrical interpretation of what life in Rochester looked like in 1913, the year the Public Market first opened its doors to the public.

Want to experience this one-of-kind immersive cocktail event? We can help!

In collaboration with Rochester Cocktail Revival, we are giving away a pair of tickets to Young Lioness of the West: An Immersive Cocktail Experience. Here’s how you can enter to win:
🍸 Like this post
🍸 Follow and
🍸 Tag who you’re bringing with you in the comments
🍸 Share this post to your story for an extra entry
🍸 Must be 21+ to enter

We will DM the winner on Wednesday, June 3. The winner will not be notified by any other account but . This giveaway is in no way sponsored, administered by, or associated with Instagram.



Rochester, NY | Greater ROC | Things To Do | Rochester Cocktail Revival |Cocktails | Food | Drink |Western NY

05/28/2026

The 13th annual Rochester Cocktail Revival is happening June 1-7 and with over 80 spirits-focused events coming to various locations around Rochester, this is a cocktail connoisseur’s dream. 🍸✨

As New York State’s only weeklong spirits festival, Rochester Cocktail Revival includes 30+ craft cocktail bars and features

✨ Over 15 pairing dinners
✨ 40+ parties
✨ Hands-on educational seminars
✨ Live music
✨ Themed outdoor events
✨ Interactive arts performances
✨ A Bar Room Battle Royale between local mixologists.

Learn more about the 2026 Rochester Cocktail Revival and start planning your visit now at the link below!

https://www.visitrochester.com/blog/post/guide-to-the-rochester-cocktail-revival/

🎥: (IG) & Young Lioness



Rochester, NY | Greater ROC | Things To Do | Rochester Cocktail Revival |Cocktails | Food | Drink | Western NY

Between theatre performances, special museum events, live music experiences, and so much more, May is going out with a b...
05/27/2026

Between theatre performances, special museum events, live music experiences, and so much more, May is going out with a bang in ROC! 🎭🎶

Let us know your weekend plans in the comments and check out the link below to explore even more upcoming events.

https://www.visitrochester.com/events/

*Event details subject to change. Please contact individual event organizers for the latest information*

📸: gdeliaphoto (IG)



Rochester, NY | Greater ROC | Things To Do | Western NY

05/26/2026

The timeline cleanser we all needed. ☀️💐💛

Warmer days have arrived in Rochester, and with them comes opportunities to explore our beautiful waterways, enjoy some outdoor live music, and admire the blooms that gave the Flower City its nickname.

What is your favorite way to enjoy warm weather in ROC? Let us know in the comments!

🎥: Bill Bouchard



Rochester, NY | Visit Roc | Greater Rochester | Spring | Summer | Flowers

We are so excited to welcome International Trumpet Guild to Rochester for their 50th anniversary conference. 🎺🎶With seve...
05/26/2026

We are so excited to welcome International Trumpet Guild to Rochester for their 50th anniversary conference. 🎺🎶

With several shows taking place at Eastman School of Music from May 26-30, there’s so many opportunities to experience the music of ITG and help celebrate this milestone year!

Learn more at the link below.

https://itgconference.org/



Rochester, NY | Visit Roc | Greater Rochester | International Trumpet Guild

This Memorial Day we are taking some time to remember and honor all those who have given their lives in service of our c...
05/25/2026

This Memorial Day we are taking some time to remember and honor all those who have given their lives in service of our country. ❤️💙

In Rochester, NY we are lucky to be home to several memorials that honor the members of our armed services who have sacrificed their lives for our country.

Pictured here is the Vietnam Veterans Memorial of Greater Rochester, where residents and visitors can come to reflect on the service, bravery, and sacrifice of Vietnam Veterans as well as all members of the Greater Rochester community who were touched by the war.

Be sure to stop by this powerful memorial during your next visit to Rochester.



Rochester, NY | Visit Roc | Greater Rochester | Memorial Day | Vietnam Veterans Memorial of Greater Rochester

Rochester is making history this Memorial Day weekend, playing host to three simultaneous national women's lacrosse cham...
05/21/2026

Rochester is making history this Memorial Day weekend, playing host to three simultaneous national women's lacrosse championships and events across two venues. The 2026 NCAA Division II and Division III Women’s Lacrosse National Championship kicks off today at RIT’s Judson Stadium.

This six-game championship will culminate in the crowning of two national champions from any of the four competing colleges. This year’s matchups are

🥍 May 21 @ 4:30pm: Division II Semifinal #1 - Florida Southern vs. Pace
🥍 May 21 @ 7:30pm: Division II Semifinal #2 - Maryville vs. East Stroudsburg
🥍 May 22 @ 12:00pm: Division III Semifinal #1 - Tufts vs. Middlebury
🥍 May 22 @ 3:00pm: Division III Semifinal #2 - Wesleyan vs. Salisbury

🏆 The DII National Championship Game will take place at 5:00pm on Saturday May, 23 with the DIII National Championship game following at 3:00pm on Sunday, May 24.

During the same weekend that the NCAA Championships are taking place at RIT, the campus of SUNY Brockport will host the 93rd annual USA Lacrosse Women’s National Tournament, May 23-24. With teams from across the country, the National Tournament, a long tradition in women’s lacrosse, is one of the nation’s marquee events to kick off the college recruiting season.

Check out the link below to learn more.

https://www.visitrochester.com/newsroom/press-releases/post/championship-lacrosse-comes-to-rochester-memorial-day-weekend/

📸: Mikaela Engstrom



Rochester, NY | Visit Roc | Greater Rochester | Things To Do | Rochester Sports | Lacrosse | Women’s Lacrosse | NCAA | USA Lacrosse

Everyone have their calendars ready? Yes? Good, because you’re going to want to write this down. ✏️📆With live theatre pe...
05/20/2026

Everyone have their calendars ready? Yes? Good, because you’re going to want to write this down. ✏️📆

With live theatre performances, food and drink experiences, festival fun, and so much more, Rochester is the best place to spend your Memorial Day weekend.

Let us know how you’re spending this weekend in the comments and check out the link below to discover even more upcoming events.

https://www.visitrochester.com/events/

*Event details subject to change. Please contact individual event organizers for the latest information*

📸: jencasasanta (IG)



Rochester, NY | Visit Roc | Greater Rochester | Things To Do | Weekend Events | Western New York

Millennial, Gen Z, or anything in between…Rochester is always giving. 💅📸: Rochester, NY | Visit Roc | Greater Roc...
05/20/2026

Millennial, Gen Z, or anything in between…Rochester is always giving. 💅

📸:



Rochester, NY | Visit Roc | Greater Rochester | Gen Z | Millennial | Western NY

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45 East Avenue, Ste 400
Rochester, NY
14604

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