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ITI Digital

ITI Digital works with destinations across the U.S. to promote economic development through tourism

10/20/2026

Spooky season is filling up the calendar in Morristown, Tennessee. 🎃👻

With Halloween festivities and seasonal happenings taking place throughout the community, October is the perfect time to spotlight how the Visit Morristown website keeps visitors connected to what’s happening.

Their Automated Events Calendar brings local events together in one convenient place while reducing the time spent keeping information current.

And when it comes to the difference it makes behind the scenes:

“I cannot say enough good things about the Events Calendar. It’s been a godsend for us!”
— Anne G. Ross, Tourism Director, Morristown Area Chamber of Commerce

From finding something festive to do this Halloween to planning around events throughout the year, the calendar makes it easier for visitors to find timely reasons to get out and experience more of Morristown.

See what’s on the calendar: https://visitmorristowntn.com/events/

10/13/2026

What happens when destination vision, design and technology come together?

For New Smyrna Beach, Florida, the result is a Henry Award-winning website. 🏆

Congratulations to Debbie Meihls and the New Smyrna Beach Area Visitors Bureau on earning the 2026 Henry Award in the "Websites, Apps & Digital Experiences" category at VISIT FLORIDA's annual Flagler Awards—the highest honor in its category.

Behind the recognition is a story of strong leadership, thoughtful innovation and a commitment to better visitor service.

The result brings website design, dynamic content and AI travel planning into one connected platform—with a clear goal in mind: make trip planning easier while keeping New Smyrna Beach in control of its content, voice and reputation.

Read the story behind the award: ⁠https://iti-digital.com/destination-success/visit-new-smyrna-beach-website-earns-2026-henry-award/

10/08/2026

The question for destination organizations is shifting from “Are we using AI?” to “Does our use of AI actually improve the experience?”

Those are very different questions.

Adding another chatbot, recommendation engine or AI feature may demonstrate adoption.

Although when the website, events calendar, listings and trip planner all operate independently, another tool doesn’t solve the underlying problem.

That isn’t integration. It’s accumulation.

AI should draw from the same approved information your website uses, reinforce the same brand and help travelers move from a question to a plan without starting over.

Steve Jobs built products as part of an ecosystem, where the value wasn’t simply in individual features, but in how everything worked together.

Learn more about our principles and approach in the era of AI: https://iti-digital.com/technology/steve-jobs-would-never-let-ai-define-the-brand/

10/06/2026

“Where art, adventure and flavor meet,” there's always more to discover.

Johns Creek brings together natural beauty, culture and local dining—all just 25 miles from the heart of downtown Atlanta.

Now, experiencing more of the city is even easier.

New Automated Events and Business Listing are live on visitjohnscreek.com, helping travelers find what's happening, things to do, where to eat and places to stay—all while keeping important destination information current.

From a day on the trails to taking in public art or finding a new restaurant, the new experience brings more of Johns Creek, Georgia together in one place and makes planning a visit that much easier.

See what's new: https://visitjohnscreek.com/events-calendar/

We're proud to partner with the Johns Creek Convention & Visitors Bureau team as they continue finding new ways to showcase the community's vibrant spirit—online and in person.

09/23/2026

One last look back at Corning. 📸

It's already been a week since the New York State Tourism Excellence Awards & Summit, but we couldn't close out the conference without sharing a few more moments from Kathleen Blan's time there.

Between celebrating some incredible work happening across New York tourism, spending time with clients, and getting a closer look at what destinations across the state have been building, there was plenty worth bringing home from this year's Summit.

Hats off to the New York State Tourism Industry Association (NYSTIA) and Explore Steuben for a memorable few days in Corning—and to everyone who helped make our trip one to remember!

09/21/2026

Jackson, Tennessee has always had its own rhythm. Now, discovering what’s happening around town is even easier. 🎶

"Rooted in blues, gospel and country", Jackson is a place shaped by music, local businesses, experiences and the people behind them.

Working alongside Beth Bolton and the Visit Jackson TN team, the new Automated Events Calendar and Smart Business Listings are helping keep what’s happening and where to go current and easy to discover.

“We’ve been so pleased with ITI’s digital software and the difference it has made for our team at Visit Jackson TN. Having events and business listings automatically updated on our website saves us countless hours of manual work and allows us to spend more time promoting Jackson and supporting our tourism partners. What we appreciate just as much as the technology itself is the ongoing support we receive from the ITI team. They continue to be responsive, cooperative and readily available whenever we need assistance, making them feel less like a vendor and more like a true partner.”
— Beth Bolton, CEO, Visit Jackson TN

Take a look at what’s new: https://www.visitjacksontn.com/event-calendar
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09/18/2026

That’s a wrap on the New York State Tourism Excellence Awards & Summit 2026! 👏

It’s been a great few days in Corning filled with new connections, familiar faces, and plenty of ideas to bring home.

One of the best parts of the week was getting to celebrate our clients and see their hard work recognized.

Cayuga County CVB was awarded the “Creative for Tourism Marketing” award for their “Where You Go Matters. Make It Count.” initiative, while Cooperstown, NY and took home honors for their “This Is Cooperstown Inspiration Guide” and “Yōkoso to Cooperstown (ようこそ Cooperstown)” projects.

A big thank you to NYSTIA and Explore Steuben for bringing together such a passionate group of tourism professionals—and to everyone who had a chance to connect with Kathleen along the way.

We’re heading home grateful for the conversations and excited to keep them going.

Until next time, New York! ✈️

09/15/2026

Kathleen Blan from our team will be in Corning this Wednesday - Friday for the 2026 New York State Tourism Excellence Awards & Summit, and she’s looking forward to spending a few days connecting with the people behind New York tourism.

Come talk travel, swap ideas, share what’s happening in your community, or just stop by and say hi.

Book a 1:1 session: https://signup.com/client/invitation2/secure/7337612420107/false #/invitation

See you soon, New York!

09/13/2026

The 2026 New York State Tourism Excellence Awards & Summit is coming up, and Kathleen Blan from our team is getting ready to join tourism professionals from across the country for a few days of conversations, ideas, and connections.

If you’re making the trip too, we’d love to hear what’s new with your organization, what you’re working toward, or simply catch up while we’re all in one place.

📅 September 16–18 | Corning, NY

Want to make sure you cross paths? Book a 1:1 meeting with Kathleen: https://signup.com/client/invitation2/secure/7337612420107/false #/invitation

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Savannah, GA
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Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

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