Aruba The official page of warm, sunny Aruba. Spend just a few moments on One happy island and you’ll discover . Learn more at aruba.com.
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Why Aruba? Featuring the best beaches in the Caribbean and perfect Summer-like weather all year round, Aruba has a lot to offer. Whether you’re interested in our world-class water sports activities, 5-star culinary adventures or unique shopping experiences, the One Happy Island is the perfect Caribbean family vacation destination. Why pick Aruba? Find out here: http://bit.ly/16E3S00

Did we menti

on that Eagle Beach, Aruba was named one of the best Caribbean beaches for weddings by The Knot? Read more here: http://bit.ly/11G3BHn

Aruba’s got more than sun, sand and beaches though, like our exciting land activities including off-road adventures, ATV and motorcycle tours, active sports and more. Whether you want to visit a museum, play a round of golf, check out the Aruba Donkey Sanctuary or the Aruba Butterfly Farm, play beach tennis, enjoy a horseback riding tour, or simply relax and renew at one of our great spas, we’re home to some of the most exciting things to do in the Caribbean. Learn more here: http://bit.ly/1rbtdHP

Thinking about where to stay? There’s a reason that Aruba has one of the highest repeat visitation rates of any Caribbean island destination, and it’s not only because of our world-famous beaches and incredible weather. Aruba’s hotels, resorts, apartments, condos, private homes, private villas, timeshares and other accommodations offer a wealth of excellent options for any budget, from world-class, 5-star luxury resorts to budget-level, supremely affordable choices. Find out more here: http://bit.ly/1aOU2n8

Looking for great restaurants, events, vibrant nightlife or perhaps a great shopping experience? Aruba’s got you covered! There’s a reason why we’re so widely regarded as the best Caribbean island vacation destination. Discover Aruba here: http://bit.ly/1jYzDR7

06/03/2026

Say hello to the Cododo. One of Aruba’s most vibrant locals, the male Aruban whiptail (Cnemidophorus arubensis) rocks a brilliant turquoise coat found nowhere else on Earth. He spreads seeds, feeds native birds and the iconic Cascabel rattlesnake, and keeps our ecosystem in balance, while females do the same in a subtler brown with pale blue spots. Don’t be surprised if you spot one on your way to the beach! 🦎🔷🏝️

06/01/2026

The art of slow travel begins with the right canvas. Not to be biased, but may we suggest Aruba? shows us how it’s done. 🌴

05/27/2026

How to love Aruba in seven easy steps...

05/21/2026

In Aruba, every beach is open to the public - locals and visitors - but here are a few things to keep in mind:

Understanding beach setups
Many hotels offer beach setups for their guests, including palapas, loungers, and umbrellas.
If you’re not staying at the hotel, it’s important to avoid using or moving these setups. Think of it like someone’s reserved spot, temporarily stepped away from, but still theirs.

Beach areas near hotels
Some sections of the beach are designated for hotel use through official permits. Within these areas, hotels can offer seating and shade for their guests.
That said, the beach itself remains open to everyone. You’re always welcome to enjoy the shoreline, take a swim, or find your own place in the sand. The key is to be mindful of what has already been set up for others.

A note on leasehold areas
In a few cases, certain beach sections fall within hotel leasehold land. These spaces are intended specifically for hotel guests and are not part of the public beach.
If you’re unsure, a quick check with hotel staff can help avoid any awkward moments. No one wants a “this isn’t your chair” situation mid-sunset.

Now, find your patch of sand, settle in and enjoy yourself. 🏖️🌊🐚☀️

05/15/2026

If you were ever wondering how Arubans find so much happiness in life, we’ve got you covered. ❤️🏝️✨

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