Cheers & Co.

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Cheers & Co. Cheers & Co. is a private, curated tour company in Traverse City, Michigan celebrating life’s everyday adventures.

From wineries & breweries to scenic stops & hidden gems, we create personalized experiences that are fun, modern & unforgettable.

10/13/2026

Fall colors are starting to peak in Northern Michigan! The scenic drives, the hidden gems, the lakeside views. This is what fall up north is all about.

Limited October availability. Who’s ready for a fall adventure?

10/12/2026

Celebrating 60 years of life, decades of friendship, and a perfect fall day in Leelanau! 🎉 Cheers to the 6th Level, 60 years, and many more memories to come! 🥳

10/05/2026

Some friendships just get better with time.

Friday was all about good friends, lots of laughs, beautiful Northern Michigan views, and making the kind of memories you’ll talk about for years.

This is what a day with Cheers & Co is all about. Good company, good vibes, and a little adventure along the way.

Life’s too short not to cheers the day!

10/04/2026

Thinking of you is driving me crazy…

And by “you,” I mean fall in Northern Michigan.

The colors, the views, the hidden photo stops, Shady Lane, Hop Lot, and all the little moments that make a day out in Leelanau so good.

If fall is calling your name too, I still have a few October dates available and November is open for weekday adventures only.

Come make some fall memories with Cheers & Co.

Happy National Sons Day! 🤎Two sons. Two of my favorite people.Being their mom has brought me countless laughs, adventure...
09/29/2026

Happy National Sons Day! 🤎

Two sons. Two of my favorite people.

Being their mom has brought me countless laughs, adventures, stories, a few gray hairs, and more proud moments than I can count.

As they’ve gotten older, I’ve realized it’s the everyday moments I treasure most. The late night and dinner conversations, road trips, inside jokes, traditions, and sunsets.

No matter how old they get or where life takes them, they’ll always be my boys.

So proud of the men they’ve become and so grateful I get to be their mom. 💛

09/26/2026

Time and places are all about who you share them with.

Three couples, years of friendship, a birthday to celebrate, lots of laughs, and just the right amount of shenanigans. This was such a fun crew to spend the day with!

Beautiful places are always worth exploring, but it’s the people beside you who make the memories.

This group was extra special because they came my way through my dear friend Kimmy, my friend of 34 years and suitemate from our WMU days. 💛🤎 How fitting that a day celebrating friendship came from a friendship of my own.

Cheers to great friends, fun couples, new memories, and never being too old for a little adventure. 🥂

And thank you Kimberly Cairy , for sending this fun crew my way!

Happy National Daughters Day!The most important role I will ever have isn’t being a business owner. It’s being a mom.I’v...
09/26/2026

Happy National Daughters Day!

The most important role I will ever have isn’t being a business owner. It’s being a mom.

I’ve been blessed with two beautiful daughters who I absolutely adore. Starting Cheers & Co has been such a meaningful part of my journey, and I hope along the way I’ve shown my girls that it’s never too late to chase a dream, take a chance, and believe in yourself.

I hope they always know how proud I am to be their mom, how much I love them, and that I’ll always be in their corner cheering them on.

Cheers to my daughters and all the daughters who make their moms’ hearts so full. ❤️

First day of kindergarten: button-down dress shirt, skort, knee-highs and, instead of a backpack...I chose a briefcase.S...
09/13/2026

First day of kindergarten: button-down dress shirt, skort, knee-highs and, instead of a backpack...I chose a briefcase.

Seriously, who was this kid? 😂

Maybe I knew something even then.

One year ago, I took a leap and officially incorporated Cheers & Co.

Our first tour wouldn’t happen until May, but this was the moment an idea and a dream officially became a business.

Looking at this picture now makes me smile. From that little girl carrying her briefcase to starting a company of my own, it feels a little like things have come full circle.

Happy 1-year anniversary to us, Cheers & Co.!

And most importantly, Thank You to everyone who has come along for the ride, whether you booked a tour, shared my business, referred a friend, offered advice, encouraged me or simply cheered me on. It has meant more than you know.

Cheers to taking chances, chasing ideas and seeing where the road takes us.

Cheers to the past and a toast to all the adventures ahead!

Think summer in Northern Michigan is pretty? Wait until fall shows off. 🍂The reds. The golds. The winding roads. The vin...
09/07/2026

Think summer in Northern Michigan is pretty? Wait until fall shows off. 🍂

The reds. The golds. The winding roads. The vineyards. The lake views. And all those little stops that make a day out feel like an adventure.

Book your fall color tour with Cheers & Co. and let’s go see Northern Michigan at its absolute best.

Because summer has its moment… but fall? Fall knows how to make an entrance.

🍁 Fall weekends are limited — weekday availability is more flexible.

Message me to grab your date and plan your adventure.

Cheers & Co. — In Good Company.

09/01/2026

August sliding into the books!

Scenic drives. Lake Michigan days. New friends. Old friends. Big laughs. Hidden gems. Epic views. Golden sunsets. And plenty of moments that made us stop and say, “Yep… this is pretty awesome.”

Good people. Great places. Unforgettable adventures.

Thanks for coming along for the ride.
Cheers to August!

Address

Traverse City, MI
49685

Opening Hours

Monday 10am - 8pm
Tuesday 9am - 8pm
Wednesday 9am - 8pm
Thursday 9am - 8pm
Friday 10am - 8pm
Saturday 9am - 8pm
Sunday 11am - 6pm

Telephone

(231)2684550

Website

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