Armada Communications

Armada Communications Armada Communications is a digital marketing strategy and development firm serving travel / tourism-focused businesses globally.

Our passion is to help you have the best, most authentic travel experiences as evidenced by our insightful, qualified commentary on all things travel, globally. Businesses partner with Armada for its profit-generating marketing programs, consumer connect options, industry intelligence acumen, and innovative digital solutions. Being an advocate for both travel-oriented businesses as well as travele

rs themselves, Armada educates and connects consumers directly with relevant retailers, service providers, and destinations through best-in-class consumer-facing websites and mobile apps, focused social media platforms, direct consumer marketing, and collaborative partnerships with complementary industry associations and consortia. Comprised of experts from digital, travel, and finance arenas, Armada exists to influence and revolutionize the Travel / Hospitality vertical – end-to-end -- through the delivery of strategic, intelligent, and innovative digital services and solutions. Armada maintains the in-depth expertise of Travel / Tourism Industry consultancy firms,
the market strategy and technical muscle of bleeding-edge Digital Design and Development agencies, and the accountability and stability inherent to global Financial professionals.

STRANGE BREW...York is an ancient city with a spooky past, and its history is filled with tales of gore, torture and gho...
08/22/2020

STRANGE BREW...

York is an ancient city with a spooky past, and its history is filled with tales of gore, torture and ghosts. In fact, it has been referred to as the most haunted city in Europe thanks to its blood-soaked history and hundreds of hauntings... including in its pubs.

Mentioned in the York archives as far back as 1503, The Golden Fleece stands at the foot of the city's most historic and picturesque street, The Shambles, and is purportedly the most haunted pub in England! No fewer than 15 spirits are thought to haunt this quaint unsuspecting pub. In fact, during a documentary spook hunt in 2002 a number of people witnessed a ghostly man, in 17th century attire, appear through the front wall of the pub and walk across the corridor to the Shambles Bar. Pub crawl, indeed.

Ye Olde Starre Inne dates back to 1644 and keeps its clientele hopping with screams and groans heard emanating from its cellar where Royalist soldiers were patched-up or died during the Civil War. But even stranger are the ghosts of a pair of black cats. Local legend dictates that the cats were bricked up in a pillar in the pub. No joke... customers bringing their dogs in have had them go nuts over the pillar. Apparently bricking-up cats in walls was a thing in York back in the day.

The Snickleway Inn is one of the oldest pubs in the city, purportedly dating back to the 15th century. No less than 5 spirits are rumored to haunt this space. They include Mrs. Tulliver and her cat, Seamus. Several customers have reported the feeling of Seamus rubbing up against their legs as they throw back pints. The pints may be helping a bit there.

Finally, the The Black Swan has some interesting reports of paranormal activity of its own... one of which is a gentleman in a bowler hat who appears to be impatiently waiting for someone at the bar - eventually disappearing into the ether. But out of all the weird goings-on at this pub, the capper must be the regular sightings of a pair of legs disappearing up the stairs leading to the landlord’s flat.

But don't take our word for it. Stop in any of these historic public houses for a pint and experience York's paranormal activity for yourself. You won't have to get too lubricated before things start going weird. These pubs come pre-lubed.

TAKING FENG SHUI TO THE NEXT LEVELLocated 30 miles from Beijing, in the Changping District, lie the world-renown Ming To...
07/19/2020

TAKING FENG SHUI TO THE NEXT LEVEL

Located 30 miles from Beijing, in the Changping District, lie the world-renown Ming Tombs that just happen to be on the way to the Badaling section of the Great Wall.

Also known as the Thirteen Tombs of Ming Dynasty, this imperial necropolis spans an astounding 46 sq mi and took 235 years to build (1409-1644). Most significantly, the joint is chock full of thirteen Ming emperors, 23 empresses, several princes / princesses and a whole contingent of support crew.

Each mausoleum was built as an independent unit, but similar to each other in style — modeling the palaces in the Forbidden City... Perimeter walls are tall and the palaces within are in strict accordance with a longitudinal axis principals.

And it was all built to a master plan.

Where the plan went "next level" — and in the spirit of you arranging your new IKEA furniture — was with the principals of Feng Shui. (You know, the Chinese pseudoscientific practice of using energy forces to harmonize individuals with their surrounding environment i.e. where to put your couch in relation to the front door and such.)

Fact is, the entire Ming Tomb complex was constructed from the ground up with Feng Shui in mind, including its location.

With mountains surrounding the necropolis on three sides, and a river flowing alongside, the site is both aesthetically pleasing and Feng Shui compliant. Bottom line: Bad spirits and evil winds from the North are deflected by the arc-shaped mountains surrounding the whole operation. Mission accomplished.

Meanwhile, not only was the site of the Ming Tombs influenced by Feng Shui, but so was its layout.

The overall layout of Ming Tombs is like a tree. Each tomb is on a branch of the tree with the Scared Path, leading to each branch, representing the trunk. The Scared Path is the only way to enter the Ming Tombs and is lined with statues of guardian animals and figures.

But of course, when all the dust settles, the real magic lies with all the bits built over the Feng Shui blueprint — mausoleums / palaces, statuary and gardens.

When you're in Beijing you will, of course, make your way to the Great Wall. But, seriously, don't miss the Ming Tombs along the way. It's a two-fer, and you won't be disappointed.

www.TerraFirmaGuides.com

MADE IN NOTTINGHAM...Nottingham’s most colorful, Hollywood claim to fame is its connection with Robin Hood — including t...
07/10/2020

MADE IN NOTTINGHAM...

Nottingham’s most colorful, Hollywood claim to fame is its connection with Robin Hood — including the nearby Sherwood Forest, his archenemy the Sheriff of Nottingham, Maid Marian and his band of Merry Men — the tales of which are threaded throughout the city.

But Nottingham has played a key role of its own in British history and innovation too. I mean, where would we be today without its contributions to literature (D.H. Lawrence, Lord Byron & Alan Sillitoe), medicine (Ibuprofen & Boots the Chemists), infrastructure (tarmac & running water), aeronautics (the Harrier jump jet) or the culinary arts (HP Sauce)? A rhetorical question.

But following on sto that culinary arts thread, and positioned just steps away from the Robin Hood jag at Nottingham Castle, lies Hart's Kitchen...an institution in Nottingham in its own right, and a great place to hunker down for some serious provisions!

Hart's Kitchen is a popular eatery that has, for a number of years, claimed the title of Nottingham’s most successful up-market restaurant and earned 2 AA rosettes for culinary excellence along the way.

Developed by chef Aaron Patterson from sister property Hambleton Hall in Rutland, Hart’s delivers modern British dishes prepared with only the finest, locally-sourced ingredients, and are constantly reinventing its menu to make the most of the regions produce. The result? A culinary adventure.

Of course, Hart's features the freshest, ever revolving fruits de mers specials, but it goes much further than that. Think... creations like quail pithivier with raisin purée or roast rump of lamb with courgette flower, gnocchi and crushed English peas.

And an award-winning wine list and exclusive cocktails perfectly accompany these brilliantly crafted dishes.

In the sweets department you will find indulgences like pineapple tart tatin with passion fruit and banana sorbet or summer fruit soufflé with brioche ice cream.

Don't miss any of it!

www.TerraFirmaGuides.com

SNOWDONIA: UP TO ITS EARS IN ARTHURIAN LEGEND...EUROPELocated in the northwestern corner of Wales, Snowdonia National Pa...
07/07/2020

SNOWDONIA: UP TO ITS EARS IN ARTHURIAN LEGEND...

EUROPE

Located in the northwestern corner of Wales, Snowdonia National Park is the third largest of the 15 National Parks in the UK and it is stunning — both visually and mythologically.

The park takes its name from Snowdon, the highest mountain in Wales and England. In Welsh, Snowdon used to be called Yr Wyddfa Fawr (the Great Tomb or the Great Throne) or Carnedd y Cawr (the Cairn of the Giant). Names right out of Middle Earth!

Nowadays the mountain is simply known as Yr Wyddfa, but Snowdon's various prior names bear testament to a land steeped in legend.

The Mabinogion is a collection of medieval stories detailing the lives and times of mortals and legendary creatures adventuring in Snowdonia. One prominent character featured in these stories is none other than King Arthur. He's all wrapped up in Snowdonia. There are even several lakes that lay claim to holding his sword Excalibur.

One of many colorful anecdotes featuring Arthur is set at lake Llyn Barfog near Betws y Coed — when the people there had a problem. It seems that a terrible monster, the Avanc, had taken up residence in the lake and was terrorizing the countryside. Arthur would have none of that. So he, and his trusty steed Llamrai, went to the lake, wrapped-up the creature in chain, hauled it out of the lake and put the kybosh on it.

A fish story? Maybe, maybe not. Proof of Arthur's feat can be found a short distance from Llyn Barfog in the shape of a stone known as Carn March Arthur, the Stone of Arthur’s Horse — with an undoubted hoof-print etched deeply into the rock by Arthur’s steed as it strained to pull the Avanc from the lake.

See for yourself, it's right there at the end of Happy Valley Walk in the park!

Arthur is also associated with mount Snowdon, itself, where he reputedly killed the mountain’s most infamous resident, Rhitta — a lunatic giant who knitted a cape for himself out of the beards of his enemies. Yeah, itchy. Arthur’s men covered the giant's carcass with huge stones at the summit of the mountain... as you do.

Other bits of the Arthurian legend go on and on in the park, including appearances by Merlin and tales of the island of Avalon.

But all that said, when you visit Snowdonia — and you should — keep your eye on the ball. In addition to history and legend, the park is also the undisputed activity capital of Wales with no shortage of stuff to do — like cycling, climbing, horse riding, golfing, bird watching, caving and watersports… and much more.

Don't miss any of it!

www.terrafirmaguides.com

TOMORROWLAND IN DALLASNorth AmericaLocated in the heart of downtown Dallas, the futuristic Reunion Tower should be on yo...
06/26/2020

TOMORROWLAND IN DALLAS

North America

Located in the heart of downtown Dallas, the futuristic Reunion Tower should be on your must-do list when you're in town... and for any of a number of reasons.

Originally a free standing structure – now connected to the Hyatt Regency complex – Reunion Tower was completed on February 2, 1978 as part of an urban redevelopment initiative.

The sphere at the top is blanketed with 259 custom LED light fixtures, illuminating the sky on a nightly basis with a seemingly endless array of colors, patterns and other special shows throughout the year. And they can be seen for 15-miles! The possibilities are endless with a staggering 16.7 million distinct color options!

Affectionately referred to as "The Ball" by Dallasites, the tower contains three floors with circular floor plans. At its very top is a fine-dining restaurant, Five Sixty by Wolfgang Puck (named after the total height of the tower). Sandwiched in the middle is a casual café and event space called Cloud Nine. And the lower level of the sphere is the GeO-Deck, a 470 foot high observation deck delivering 360 degree views and the only indoor / outdoor high altitude vantage spot in the city.

A visit to Wolfgang Puck's Five Sixty, a favorite haunt in Dallas, is high-grade stuff. The menu is a compilation of greatest hits from Puck’s Spago, Chinois, and Cut—and maintains a number of dishes that require a three day heads-up to prepare. In typical fashion, recipes have been tuned to perfection and deliver the bold and intense flavors of India, Korea, Thailand, and China that accent a variety of seafood, noodles, and meats. And, a bonus, the joint rotates at a speed of one revolution per hour, giving diners a chance to see the entire 360-degree view in one go.

Cloud Nine is a picturesque spot for casual food and drinks with a revolving view! The Cafe offers a hot food menu on Saturday and Sunday, and light food and drinks Monday – Friday.

A visit to the GeO-Deck will yield breathtaking 360-degree panoramic views from an indoor/outdoor observation deck that lets you see for miles in any direction — even as far as Fort Worth, 32 miles to the west! The Day & Night ticket will enable you to see the sun set over the horizon as the city lights slowly fill the sky.

And don't worry about the tower being built in tornado alley, a structural model was built at Texas A&M University’s wind-testing facility in College Station to make certain it could withstand winds of up to 125 miles an hour!

www.TerraFirmaGuides.com

SALZBURG'S FAVORITE SONEUROPEThe focal point of Salzburg's Mozartplatz is a monument to the city's most famous son, Wolf...
06/23/2020

SALZBURG'S FAVORITE SON

EUROPE

The focal point of Salzburg's Mozartplatz is a monument to the city's most famous son, Wolfgang Amadeus Mozart.

The composer's name was actually Johannes Chrysostomus Wolfgang Theophilus Mozart with Amadeus being a Latinized variation of Theophilus. In his later years Mozart himself signed his name Wolfgang Amade, but referred to himself as Amadeus only when he was joking.

Regardless of moniker, on this stately baroque square, Mozart is literally and metaphorically put on a pedestal.

Mozartplatz is located in the center of Saltzburg's Old City near the residence of the Archbishop of Salzburg, flanked by the Residenzplatz and Waagplatz. And just a short 5 minute walk from Hagenauer Haus at Getreidegasse 9, where Mozart was born and spent his Formative years.

The monument was conceived during a time when the city was economically depressed because of the Napoleonic Wars. It was King Ludwig I of Bavaria -- in love with Salzburg and who adored Mozart's works -- who donated a significant amount of money to start the er****on of the memorial.

Sculpted by Ludwig Schwanthaler and cast in bronze by Johann B. Stiglmayer, the original unveiling of the statue had been scheduled for 1841 -- 50 years after the composer's death -- but was delayed when a Roman mosaic tile floor was discovered during excavation work for the project.

After some kerfuffle over what to do with the discovery, it was decided not to allow the mosaic to derail the project. The monument was finally unveiled September 5, 1842 with both of Mozart’s sons in attendance. Unfortunately Mozart’s widow, Constanze Mozart-Nissen, never saw the unveiling as she died several months earlier in her residence just steps away at Mozartplatz 8.

Part of the Roman mosaic is still visible beside the marble base of the memorial and bears the inscription: "Hic habitat Felicitas, nihil mali intret" (Here lives happiness, no evil will enter).

Sadly no monument exists at Mozart's grave as his true final resting place is not known.

Mozartplatz is an ideal starting point for city tours, as well as being a popular tourist attraction in its own right being at the heart of Salzburg's Old City.

www.TerraFirmaGuides.com

A TRANSYLVANIAN CASTLE...EUROPEConsidered one of the most beautiful castles in Europe, Peles Castle is located in Romani...
06/21/2020

A TRANSYLVANIAN CASTLE...

EUROPE

Considered one of the most beautiful castles in Europe, Peles Castle is located in Romania's Carpathian Mountains, just near the picturesque town of Sinaia - AKA Transylvania.

By form and function more of a palace than a castle, Peles was commissioned by King Carol I or Romania in 1873 and completed in 1883. The castle served as the summer residence of the royal family until 1947 when, you know, those Soviets gobbled-up Romania.

Peles is rife with innovation and was the first castle in Europe to have electricity, with its own power plant. The Castle has hot and cold running water, central heat and a central vacuum system. There is even a small elevator for the royal family. And its 60-seat theater, with royal box, showed the first movie projection in Romania in 1906.

And while the design of Peles represents a masterpiece of German new-Renaissance architecture, its interior is equally staggering.

The cavernous Entrance Hall is breathtaking, adorned with elaborate walnut carvings and a retractable stained glass ceiling powered by an electric motor.

Its 168 rooms contain the finest examples of European art, Murano crystal chandeliers, German stained-glass windows and Cordoba leather-covered walls. Many rooms are thematic, influenced by world cultures -- Florentine, Turkish, Moorish, French, Imperial -- and all lavishly furnished and decorated to the nth degree.

The castle maintains extensive collections of statues, paintings, furniture, arms and armor, gold, silver, stained glass, ivory, porcelain, tapestries and rugs. Its collection of arms and armor alone numbers over 4,000 pieces spreading over four centuries of history.

Throughout its history, the castle has hosted some important world figures -- from royalty and politicians to artists. During the Communist era, Peles was used as a private retreat for leading communists and statesmen from around the globe. US presidents Richard Nixon and Gerald Ford, Libyan leader Moamar Gaddafi and PLO leader Yasser Arafat were all entertained in its stunningly ornate interiors - though not at the same time!

In 1997 the castle was returned to the Royal Family and it was determined that the castle should continue to shelter the Peleș National Museum. See yourself! Peles Castle is open to the public and offers an extensive complement of tours.

www.TerraFirmaGuides.com

AN 18th CENTURY EATERY...EUROPELocated in the heart of London's St. James’s, Wiltons Restaurant is a culinary institutio...
06/19/2020

AN 18th CENTURY EATERY...

EUROPE

Located in the heart of London's St. James’s, Wiltons Restaurant is a culinary institution of the highest order... dating all the way back to 1742. The oldest in the city.

Wilton's seafood roots were established by George William Wilton who opened his shellfish-mongers near the Haymarket in 1742. From there the seafood establishment has had various locations all around the St James's area of London until opening on Jermyn Street at its current location -- but nearly being wiped-out during the Second World War along the way.

Legend has it that a Luftwaffe bomb landed just around the corner in Piccadilly, and the then proprietor, Mrs Bessie Leal, removed her apron and informed her customers that she was DONE! (Fear of bombs or something...) At the counter, a merchant banker called Olaf Hambro informed Mrs Leal that she should add the cost of the restaurant to his tab. And the rest is history.

But let’s get to the point... Wiltons is ground zero for an old-school, epic dining experience.

Upon being seated, and before settling in on the menu, you'll be tempted with the ceremonial carving trolley as it trolls through the room to distract you with a roast leg of Romney Marsh lamb, Blythburgh pork, Rose County beef, or Cherry Tree Farm gammon -- and they make it difficult to ignore.

Or course, rattling around in your mind will be the delectables being served-up at the counter that you passed on the way in. Why not start things off with half-a-dozen West Mersea Native oysters, dressed crab or the quite outstanding seafood cocktail. You won't be disappointed.

If game is your thing, Wiltons in the place. The Sika deer with pumpkin and cavolo nero is fantastic, but the grouse is better. Or go really crazy and give Wiltons' lobster omelet a whirl. Brilliant!

Then, before you slip into a coma, there's dessert... specifically the bread and butter pudding which Wiltons probably invented to begin with.

But, while Wilton's might be a place laden with tradition where members of the establishment dine or big business deals are done, don't forget... it's also the perfect spot for a pre-theater meal. Savor sumptuous mains followed by a luxuriant British dessert of caramelized Cambridge cream with raspberries before your show, just up the road.

Bottom line: If you’re in or near the Central London or the West End, don't' miss it. It's fabulous!

www.TerraFirmaGuides.com

IT'S ALL DOWNHILL FROM THERE...NORTH AMERICAAfter pulling the rickety bar back over your lap, you begin examining the ce...
06/16/2020

IT'S ALL DOWNHILL FROM THERE...

NORTH AMERICA

After pulling the rickety bar back over your lap, you begin examining the century-old nuts-and-bolts holding the gigantic wooden erector set together before being shot downward into complete darkness for a couple of unexpected drops and vicious turns until you emerge with a abrupt stop at the foot of lift hill. The chain catches hold of your train with a jolt and the agonizingly slow 70 foot climb to the top begins, during which you start reviewing the calculous associated with your decision to be there to begin with. As you crest the summit things seem to suspend as you creep along whilst taking-in the best view in town until you're staring the business end of the 65-foot vertical drop in the face, and it's all downhill from there...

When Arthur Looff built the Giant Dipper on Santa Cruz’s boardwalk in 1924, he wanted his rollercoaster to be a combination of an “earthquake, balloon ascension and aeroplane drop.”

Mission accomplished.

For nearly a century, the Giant Dipper -- California's oldest and the country’s fourth-oldest wooden coaster -- has been the centerpiece of the boardwalk, and a tooth-loosening thrill for more than 66 million souls. And its 70-foot tall, 2,640-foot long and 55 miles per hour ride was enough to scare the b'jesus out of all of 'em!

The story of the iconic Giant Dipper began when Charles I. D. Looff, a builder of hand-carved carousels, cranked out the Boardwalk’s oldest ride -- the 1911 carousel. Meanwhile, his son Arthur was busy catching the amusement park bug of his own description... rollercoasters.

In 1922, Arthur opened his first Big Dipper roller coaster at San Francisco’s now long gone Ocean Beach amusement park.

Then, in 1924, Arthur -- with 327,000 feet of lumber, 743,000 nails, 24,000 bolts and a 50-member construction team -- set out to build his Giant Dipper. 47 days later, his most beautiful work was finished at a cost of $50,000.

The Looff family’s ride legacies made history in June of 1987 when both the Giant Dipper and the antique carousel were designated National Historic Landmarks.

Experience a little California history and have a thrill of your own with a visit to Santa Cruz. But note: The coaster isn't the only thing that's steep. Originally a mere 15 cents, today a ride on the Dipper is $7.00!

www.TerraFirmaGuides

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