Backpack Budget or Bling

Backpack Budget or Bling is an innovative and exciting new travel marketing concept embracing traditional, digital and social media platforms. The objective is to share real and un-staged traveling experiences in a fun, exciting yet highly informative manner. So ultimately it’s to provide ‘knowledge-based entertainment’ for travelers according to their spending power. The aim is to create a detail

ed travel information resource that can be used by destination marketers and referenced by travelers planning to visit a destination. The concept is to recruit three travelers to travel to a destination and before they leave, each gets an envelope which they open together to reveal whether they will experience a backpack, budget or a bling experience. We’ll have a film crew that follows the entire trip as we report and review all aspects of the trip – airport transfers, flights, airline food, hotels, restaurants, activities, entertainment, car hire, etc. If you’re interested in using Backpack Budget or Bling to market your airline, destination, hotel, restaurant or tourist activity, we’d love to hear from you. Backpack Budget or Bling is a Platypus Digital initiative. Contact:
Platypus Digital
Stanley Edwards
Office: + 27 21 423 7245
Mobile: + 27 82 458 3356
Email: [email protected]
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