Emerging Travel Group

29/05/2026

🎙️ How will AI reshape travel distribution — and what will remain most valuable for hoteliers and travel professionals?

In a recent episode of Smart Travel News, Simone Large, Head of Direct Supply at Emerging Travel Group, shared insights into the future of distribution, AI-powered operations, and the evolving role of technology in hospitality.

Key topics from the conversation included:
▪️ How AI helps simplify hotel distribution and improve operational efficiency.
▪️ Why reliable connectivity and automation are becoming essential for hoteliers.
▪️ The growing importance of high-quality demand and strategic partnerships.
▪️ How ETG supports property owners through flexible connectivity, payment solutions, marketing tools, and 24/7 support.
▪️ Why the future of travel distribution will depend not only on visibility, but on trust and reliable data.

As Simone highlighted, technology is not replacing human expertise — it is helping travel professionals and hoteliers work more efficiently, respond faster, and focus on delivering better guest experiences.

Watch the full podcast here: https://tinyurl.com/yc5kad72

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26/05/2026

The RateHawk team had a fantastic first day at ITB China and we’re getting ready for more tomorrow!

If you’re here too, stop by our stand—we’d love to connect!

22/05/2026

Emerging Travel Group is expanding its integration with SynXis Central Reservation System by Aven Hospitality — opening new distribution opportunities for independent hotels.

Properties using the SynXis channel manager can now connect directly to ETG’s Extranet, automate rate and availability updates, and start receiving bookings with minimal setup.

This expanded partnership makes it easier for hoteliers to access global demand through the systems they already use — supporting faster onboarding, smoother operations, and stronger visibility across international markets.

With access to over 110,000 travel professionals and corporate clients, as well as millions of individual travelers, partners can scale their reach and grow bookings more efficiently.

“Expanding this partnership is a meaningful step in strengthening our Direct Supply strategy and simplifying global distribution for our partners,” said Simone Large, Head of Direct Supply at Emerging Travel Group.

Read the full announcement in the media: https://www.hospitalitynet.org/news/4132571/emerging-travel-group-broadens-partnerships-with-synxis

21/05/2026

Last week, the ETG and RateHawk teams brought hospitality professionals together in Almaty and Astana for two energizing industry events 🇰🇿

Together with hoteliers and travel agents, we explored how AI is shaping hospitality, shared the latest RateHawk updates and travel trends, and highlighted Thailand as a top destination for revenue growth opportunities 🌴

Both evenings ended the best way possible: with great conversations, new connections, and a cocktail reception shared with our partners.

A huge thank you to everyone who joined us in Almaty and Astana.

We’re excited to keep growing, learning, and building stronger travel communities together 🚀

19/05/2026

New insights into the GCC travel market are here.

Emerging Travel Group and RateHawk are proud to support the latest Connecting Travel Insight Report 2026 as strategic partners — contributing data, expertise, and industry perspectives on one of the world’s fastest-growing travel regions.

For us, this collaboration is especially meaningful, as ETG’s headquarters are based in Dubai — placing us close to the market, its travel professionals, and the rapidly evolving trends shaping the region today.

This year’s report explores inbound and outbound travel trends across the GCC, the region’s recovery and resilience, and the increasing complexity of travel sales in a highly competitive environment.

Inside the report, ETG and RateHawk share insights on:
▪️ B2B distribution opportunities for hoteliers
▪️ Technology and connectivity in travel sales
▪️ Booking behavior and GCC market trends
▪️ The role of adaptability and support in a changing industry

As the market continues to grow, we remain committed to supporting travel professionals with technology, expertise, and solutions designed to help their businesses move forward with confidence.

Click here to download the report for free: https://connectingtravel.com/news/connecting-travel-unveils-2026-insight-report

07/05/2026

Big win for Emerging Travel Group ⚡💜

We’re proud to share that ETG has been named “Overall Wholesale TravelTech Solution of the Year” by the TravelTech Breakthrough Awards 🏆

This recognition reflects the work we do every day to help partners and clients operate smarter and grow faster — from expanding access to millions of accommodation options to building tools that simplify operations and improve performance.

From AI-powered automation to smart tools like pre-check, we’re building solutions that help partners reduce risk, improve performance, and grow with confidence.

A big thank you to our partners and teams who make this possible.

We’re just getting started.

06/05/2026

It was a great session with our hotel partners in Türkiye 👇

Last week’s webinar focused on managing distribution, sharing practical approaches and market-specific insights with our hotel partners.

Across regions, our teams run regular webinars covering key topics such as market trends, extranet setup, and sales optimization — all aimed at supporting partner growth.

Stay tuned for upcoming sessions and join us live.

01/05/2026

Emerging Travel Group is pleased to announce our participation in IPW 2026, taking place in Greater Fort Lauderdale for the first time.

We look forward to connecting with travel professionals, suppliers, property owners, and technology partners from around the world. This is an opportunity to discuss how ETG solutions can help expand your reach, enhance distribution, and support more efficient operations through advanced technologies and seamless integrations.

📍 Mark your calendars for May 19–21, 2026.
📍 Meet our team at Stand 757, MTP Pavilion.

We look forward to seeing you at IPW 2026 in Florida.

29/04/2026

Baku, you brought the energy ⚡

On April 24, we hosted a business breakfast with our partners, diving into travel trends, smarter demand strategies, and new ways to boost revenue through tech and collaboration.

Great people, strong conversations, and ideas worth taking forward.

Thanks to everyone who joined us — see you at the next one!

24/04/2026

A decade in travel tech is no small achievement.

Today, RateHawk as part of the Emerging Travel Group team marks 10 years of growth, innovation, and partnership.

Over the past decade, we have built a platform trusted by travel professionals worldwide — expanding our global inventory, strengthening supplier relationships, and continuously evolving our technology to meet the needs of a fast-moving industry.

But what matters most is the impact.

Every feature launched, every connection made, and every booking completed reflects our commitment to empowering our partners to grow, adapt, and succeed.

As we celebrate this milestone, we are not just looking back at what has been achieved — we are focused on what comes next.

The future of travel tech is being shaped right now. And we are ready to keep building, innovating, and growing alongside our partners.

Thank you to everyone who has been part of this journey.