Pure Florida

Pure Florida Pure Florida offers sightseeing and sunset cruises, boat rentals, fishing trips and charters, eco-tours, and private family and corporate cruises.
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Pure Florida specializes in water experiences that bring the beauty and wonder of Southwest Florida within reach! Family owned and operated, they offer pure family fun for all. Together, their Naples and Fort Myers locations offer sightseeing, river and sunset cruises, Jet Ski tours and rentals, boat rentals, fishing trips and charters, eco-tours, jet boat thrill rides and private charters. All to

urs are guided by friendly, Coast Guard certified captains. Recently named best family-fun activity, day cruise, sightseeing tour, watersport rental and fishing charter by Gulfshore Life’s Reader’s Choice Awards, Pure Florida provides so many ways to `seas the day’! Language translation guides available for German, Spanish, Portuguese, Mandarin & French.

09/06/2026

A little lunch show and tell at the dock before the trip!

09/05/2026

Times flying by.. Use code SAVE15 while you can for our public trips! Dolphins, fishing, sightseeing, shelling and boat rentals!

09/04/2026

We have plenty for you to do this Labor Day weekend! Use code SAVE15 at the time of booking!

The cutest member of the crew has the keys 🐾Dogs are welcome aboard our rental boats! Reservations available for this ho...
09/01/2026

The cutest member of the crew has the keys 🐾

Dogs are welcome aboard our rental boats! Reservations available for this holiday weekend! Use code SAVE15 when booking for extra savings!

You don’t have to head way offshore to get in on the action. Our 4-hour nearshore fishing trips head approximately 3–9 m...
08/31/2026

You don’t have to head way offshore to get in on the action. Our 4-hour nearshore fishing trips head approximately 3–9 miles into the Gulf, where our crew has been finding plenty of opportunities to keep those rods bent!

⚡Come see what’s biting and use code SAVE15 when booking to save 15% ⚡️

08/30/2026

To Keewaydin Island we go! Our Dolphin Watch/Eco tours are fun for everyone!

Use code SAVE15 when booking to enjoy 15% off your next cruise!

08/28/2026

You catch ‘em, we clean ‘em! Fish cleaning is included with your trip, so your catch leaves ready for the kitchen!

08/27/2026

Every moment on the water is healing in motion. 💙⚓️

The water doesn’t just carry a boat… it carries people back to themselves. This is what happens when a volunteer and participant share a moment of healing that looks like dancing.

Thank you Pure Florida for helping to make it possible. None of this happens alone — and none of it happens without you. ✨

Want to help us make more moments like this possible for children and veterans? Visit this link —> https://freedomwatersfoundation.org

08/27/2026

A Florida icon right in our backyard 🥔

Address

1200 5th Avenue S, Ste 501
Naples, FL
34102

Opening Hours

Monday 8am - 6pm
Tuesday 8am - 6pm
Wednesday 8am - 6pm
Thursday 8am - 6pm
Friday 8am - 6pm
Saturday 8am - 6pm
Sunday 8am - 6pm

Telephone

+12392634949

Website

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