25/06/2026
As Kenya advances its vision of becoming a world-class tourism destination, ensuring compliance, quality assurance and service excellence across the tourism and hospitality sector remains a key priority.
To support this agenda, tourism and hospitality stakeholders, including members of the Laikipia Tourism Association (LTA), participated in a sensitization forum on the National Classification Exercise for Catering and Accommodation Facilities organized by the Tourism Regulatory Authority(TRA).
The forum brought together industry players from Nyeri, Laikipia, Isiolo, Samburu, Meru and Marsabit Counties to deepen understanding of compliance and quality assurance frameworks, the importance of facility classification and the role of licensing in promoting industry standards. Participants were also taken through the classification criteria, assessment processes and the benefits of aligning with recognized quality benchmarks.
Speaking during the forum, LTA Chairman Mr. Gilbert Mutembei commended stakeholders for their commitment to continuous improvement and emphasized the importance of collaboration in strengthening the tourism sector. He encouraged industry players to work together through the Association to advance shared goals.
The workshop also introduced stakeholders to the East African Community (EAC) Classification Framework, a regional quality assurance initiative designed to harmonize standards for hotels, restaurants and other tourism establishments across East Africa set to roll out in July.
As the government continues implementing these initiatives, the Laikipia Tourism Association remains committed to supporting its members in achieving compliance, enhancing service quality and positioning the Greater Laikipia Landscape as a premier and globally competitive tourism destination.
Tourism Regulatory Authority Laikipia Tourism Association
