Beacon and Burgundy - Shira Soch

12/09/2026

Shanah Tovah! 🍎🍯
Wishing you and your loved ones a happy, healthy, peaceful, and sweet New Year. May the year ahead be filled with blessings, joy, and new beginnings.

11/09/2026

🇺🇸 Never Forget.
Today, we remember the lives lost, the heroes who served, and the families and communities forever changed by September 11, 2001.
May we always remember. ❤️🤍💙

07/09/2026

🇺🇸 Happy Labor Day!
Today, we’re celebrating the hard work that makes those well-deserved getaways possible. ✈️🌍

Here’s to working hard - and traveling well! 🥂

24/08/2026

🌸 𝗦𝘂𝗽𝗽𝗼𝗿𝘁𝗶𝗻𝗴 𝗪𝗼𝗺𝗲𝗻-𝗢𝘄𝗻𝗲𝗱 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 & 𝗟𝗼𝗰𝗮𝗹 𝗘𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿𝘀! 🌸

I’m excited to share this wonderful project from fellow local business owner Baked by Madison!

In celebration of 𝗪𝗼𝗺𝗲𝗻’𝘀 𝗘𝗾𝘂𝗮𝗹𝗶𝘁𝘆 𝗗𝗮𝘆, Madison created 𝘛𝘩𝘦 𝘉𝘭𝘰𝘰𝘮 𝘉𝘰𝘹 - a delicious way to celebrate and support more than 20 women-owned businesses throughout the Capital Region. 💜

I’m especially excited because Beacon and Burgundy - Shira Soch 𝗶𝘀 𝗳𝗲𝗮𝘁𝘂𝗿𝗲𝗱 𝗶𝗻 𝗧𝗵𝗲 𝗕𝗹𝗼𝗼𝗺 𝗕𝗼𝗼𝗸! ✈️🌍 I love being part of a community of women who support, encourage, and lift one another up.

And yes…𝗜’𝘃𝗲 𝗮𝗹𝗿𝗲𝗮𝗱𝘆 𝗼𝗿𝗱𝗲𝗿𝗲𝗱 𝗺𝘆 𝗕𝗹𝗼𝗼𝗺 𝗕𝗼𝘅!😂🌸 I can’t wait to enjoy the treats and discover the amazing women-owned businesses featured inside.

If you’re looking for a fun way 𝘀𝘂𝗽𝗽𝗼𝗿𝘁 𝗹𝗼𝗰𝗮𝗹 𝗮𝗻𝗱 𝘀𝘂𝗽𝗽𝗼𝗿𝘁 𝘄𝗼𝗺𝗲𝗻-𝗼𝘄𝗻𝗲𝗱 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀, check it out!

📅 Friday, August 28
📍 Pickup in Delmar | 🚗 Free delivery to Delmar & Slingerlands
💜 $45 for the Bloom Box + Bloom Book

Congratulations, Madison, on bringing this special idea to life - and thank you for including Beacon and Burgundy Travel! 🌸

Order your Bloom Box here: https://www.bakedbymadison.com/bloom-box?utm_campaign=c269303b-a255-48c2-9ae7-fd33235cae0e&utm_source=so&utm_medium=mail&cid=d14119eb-28c1-4421-9876-0298ad60e9db

🌸 WOMEN-OWNED BUSINESS CELEBRATION! 🌸

In celebration of Women's Equality Day this week, I wanted to create something that does more than simply mark the occasion. The Bloom Box was created as a way to celebrate, support, and introduce you to women-owned businesses throughout our local community while doing what I love most: baking something delicious.

Over the past few weeks, I've connected with women business owners throughout the Capital Region, purchased ingredients from local women-owned producers, and gathered more than 20 businesses together to create one very special occasion.

Introducing: The Bloom Box! Each box has 12 treats (4 varieties) of homemade baked goods featuring ingredients produced by local women owned businesses. Each box contains:

🍓🍵 Strawberry Matcha Coconut Loaf Cake
featuring matcha from Mucho Matcha

🫐🥧 Blackberry Raspberry Jam Double-Crust Fruit Pies
featuring blackberry raspberry jam from Pixies Preserves

🥕🌰 White Chocolate Carrot Cake Pecan Blondies
featuring carrot cake pecans from Tyromance Fine Snacks

🍯 Chewy Salted Honey Cookies
featuring honey from Firefly Fields Farm

Every Bloom Box also includes a copy of The Bloom Book 🌷

I’ve been collecting submissions from women-owned businesses throughout the Capital Region and turning them into a little guide you can actually keep.

Inside, you’ll discover local businesses to shop, visit, book and support with special offers and discounts from many of the participating businesses.

So when the last cookie disappears, the box keeps doing its job. 💜

The Bloom Box & Book | $45
OR
Just the Bloom Book | $8
📅 Friday, August 28
📍 Pickup at Adam’s Station Clubhouse in Delmar, 8:30 AM–5 PM
🚗 FREE delivery to Delmar & Slingerlands, 10 AM–4 PM

This is one of the most special boxes I’ve put together and I would love to see these treats travel all over the Capital Region while introducing more people to the women behind some pretty wonderful local businesses. Thank you for all your support!

With love,
Madison
Baked by Madison 💜

Order Here: https://www.bakedbymadison.com/bloom-box

15/08/2026

✈️ We’re growing! 🌍

I’m excited to be part of the team at Beacon and Burgundy Travel, and we’re looking for new Destination Specialists!

If you’re passionate about travel, organized, professional, and ready to build a real travel business, this could be a great opportunity. No industry experience required—training is provided!

Know someone who would be a great fit? Share this with them! 👇

https://beaconandburgundy.com/join-us/

13/08/2026

01/08/2026

This week has been a reminder of exactly why I fell in love with river cruising. ❤️🚢

There’s something special about waking up in a new destination each day, wandering storybook villages, standing atop centuries-old fortresses, tasting local food and w**e, and slowing down enough to truly experience each place.

And getting to share this journey with five incredible fellow travel advisors has made it even more memorable. We came to learn, explore, and experience the Rhine firsthand so we can better serve our clients—and I’m leaving even more convinced that everyone should experience a river cruise at least once.

If you’ve been following along and thinking, “I wish I were there,” I’d love for you to join me on my Christmas Markets on the Rhine River Cruise in December 2027. Imagine these same charming towns transformed with twinkling lights, festive markets, mulled w**e, and holiday magic around every corner. 🎄✨

I’d love to share that experience with you.

📩 DM me “CHRISTMAS” for more information, or click the link in the comments to learn more and reserve your spot.

Let’s make your next scroll through Europe the real thing. ❤️🚢

✨ Six travel advisors. One incredible journey. Endless inspiration. 🚢💙

This week, six of our Beacon & Burgundy Travel advisors are sailing together along the breathtaking Rhine River, experiencing one of Europe’s most unforgettable journeys firsthand.

From storybook castles perched on hilltops to charming villages, vineyard-covered landscapes, and vibrant city squares, we’re exploring it all so we can bring you expert recommendations and insider tips for your own European river cruise.

Why does that matter? Because we don’t just book these vacations—we experience them ourselves. That means better advice, personalized recommendations, and the confidence that comes from working with advisors who have been there.

✨ If you’ve been dreaming of:
🏰 Fairytale castles
🍷 Local w**es and unforgettable cuisine
🌷 Charming European villages
🚢 Relaxed, luxurious cruising with a new destination every day

…then a Rhine River cruise deserves a spot at the top of your travel bucket list.

When you’re ready to experience the magic for yourself, let Beacon & Burgundy Travel help you plan the perfect river cruise.

30/07/2026

🚨𝗪𝗲 𝗶𝗻𝘁𝗲𝗿𝗿𝘂𝗽𝘁 𝘁𝗵𝗶𝘀 𝗥𝗵𝗶𝗻𝗲 𝗥𝗶𝘃𝗲𝗿 𝗮𝗱𝘃𝗲𝗻𝘁𝘂𝗿𝗲 𝗳𝗼𝗿 𝗮𝗻 𝗶𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝘁 𝗮𝗻𝗻𝗼𝘂𝗻𝗰𝗲𝗺𝗲𝗻𝘁…🚨

If you’ve been following along this week and thinking, “I wish I was there,” this is your sign.

Today I’m in 𝗦𝘁𝗿𝗮𝘀𝗯𝗼𝘂𝗿𝗴, 𝗙𝗿𝗮𝗻𝗰𝗲 which is home to one of Europe’s most magical Christmas markets. Even in the middle of summer, you can feel the city’s Christmas spirit. 🎄✨

Now imagine experiencing Strasbourg when the streets are glowing with lights, the markets are in full swing, and the scent of mulled w**e and fresh gingerbread fills the air.

That’s exactly what my 2027 𝙈𝙖𝙜𝙞𝙘 𝙤𝙛 𝘼𝙙𝙫𝙚𝙣𝙩 𝙤𝙣 𝙩𝙝𝙚 𝙍𝙝𝙞𝙣𝙚 𝙍𝙞𝙫𝙚𝙧 𝘾𝙧𝙪𝙞𝙨𝙚 is all about.

Don’t just follow my adventures…come experience the magic with me.

📩 DM me for all the details, or click the link in the comments to learn more and reserve your spot.